Headline

B2B Tech Marketing leader | BW Marketing 40 under 40

About

I'm a high-performing data-driven Marketing professional with 19 years of experience, including 3 years of Front-line sales experience in the San Francisco Bay area, CA, USA. Over the last decade, I have performed marketing leadership roles across Tech organizations such as Akamai, Oracle and Wipro. One of my core strengths has been the ability to conceptualize customer-centric marketing initiatives, drive them to a successful closure with meaningful and measurable business impact. At Zinnov, I led the marketing charter for Strategy consulting practice. Prior to that, at Akamai, I drove the Marketing charter for the India region, owning growth KPIs across the funnel. At Oracle, I was the India Marketing lead for SaaS-CX group - Oracle Digital. I have also performed a leadership role for more than 3 years at Wipro as Global Head of Demand Generation for one of Wipro's largest Business Units (1.2 Bn+ USD in revenue). Specialties: Field marketing, Digital marketing, Full stack/Full funnel marketing, Partner marketing, Building and leading a team, budget management, stakeholder management and negotiation Besides my professional skills, I am a trained Carnatic classical singer, an amateur photographer, sports enthusiast, a poet, and a hodophile.

Location

Greater Bengaluru Area

AI stack

claude

gemini

lovable

openai

ChatGPT

Microsoft Copilot

Work experience

Director - Marketing, Strategy practice at Zinnov, Jun 2025 - Jun 2026 · 1 yr 1 mo

Senior manager, Head of Marketing, India region at Akamai Technologies, Oct 2020 - Mar 2025 · 4 yrs 6 mos, Bengaluru, Karnataka, India

Marketing (Programs manager), Oracle CX, India at Oracle, May 2019 - Sep 2020 · 1 yr 5 mos, Bengaluru Area, India, Key Skills: Field marketing, Digital marketing, budgeting, lead generation, GTM, campaign management and analytics, digital marketing asset creation, stakeholder management, negotiation, vendor management, India Hub leadership team - Driving Marketing programs targeting Marketeers, using Oracle Marketing Cloud :) - Responsible for Field Marketing, Marketing programs, Demand generation and Go-to-market campaigns for Customer Experience SaaS product portfolio, as part of Oracle CX, India region - Conceptualize, Design, Implement and Analyze end-to-end campaigns in order to help generate leads, acquire new logos, help to drive active opportunities to closure and to increase Oracle’s brand awareness in CX space - Leveraged both digital and conventional channels (paid and free channels) : email campaigns, partner co-hosted and customer co-hosted webinars, microsites/landing pages, Oracle-owned events and Industry events

Head of Business Marketing and Senior Manager, Consumer Business Unit (Global role) at Wipro Limited, Dec 2018 - May 2019 · 6 mos, Bengaluru Area, India

Head of Business Marketing and Manager, Consumer Business Unit (Global role) at Wipro Limited, Jun 2015 - Nov 2018 · 3 yrs 6 mos, Bangalore, - Key Skills: Digital marketing, Demand Generation, Customer segmentation, market analysis and research, budgeting, lead to pipeline conversion, partner management, building and leading a team, stakeholder management, negotiation, campaign analytics - Led the central function spanning across verticals and geographies within Consumer Business Unit (encompassing Retail, Consumer goods, Travel, Transportation and Media clients). - Responsible for Business marketing and Demand generation for the BU to increase Wipro’s brand awareness, to generate leads, help acquire new customers and increase penetration in existing customers. - Measured on number of qualified leads, return on investments, influence on new business and generation of pipeline. Manage 360-degree integrated campaigns across channels such as e-mail, social media, industry events, B2B events, microsites/landing pages, webinars et al.

Field sales, Digital and cloud applications portfolio at Wipro Limited, Nov 2012 - May 2015 · 2 yrs 7 mos, Mountain View, California, - Key Skills: SMAC solutions, Cloud applications, Customer relationship management, Solution consulting and development, alliance management, internal stakeholder management, negotiation - Business focus: Retail, Consumer Goods, Logistics, Manufacturing and High-tech clients - Service area: Growth of SMAC/Digital portfolio and Cloud application services - Region: West and central regions of USA - Responsible for business related to Social, Mobility, Analytics and Cloud solutions for focus accounts

Intern at WIPRO TECHNOLOGIES, Sep 2008 - Nov 2008 · 3 mos

Education

Master of Business Administration - MBA, Information Technology and Marketing, SPJIMR SP Jain Institute of Management & Research

Master of Information Technology, Information Technology, Virginia Tech