---
title: "Aparajita Singh - Growth Marketing Lead in Gurugram | Tal"
description: "Meet Aparajita Singh, Driving Growth Marketing Strategies with Omnichannel Expertise | Consumer & B2B | AI-Native based in Gurugram. AI stack includes codex and cursor."
image: "https://tal.club/meet/aparajita-singh/share-image"
---

# Aparajita Singh on Tal

## Headline

Driving Growth Marketing Strategies with Omnichannel Expertise \| Consumer & B2B \| AI\-Native

## About

Currently building something mind\-blowing called Amplify by One Impression which lies at an intersection of AI and Marketing for the value\-conscious community of marketers and early stage founders who love to take matter in their own hands\. Prior to this, at Tata 1mg, I led the strategy and execution of 360\-degree marketing campaigns for the online healthcare platform\. With my expertise in digital marketing, I optimize the performance and reach of our digital channels, increasing the user retention rate and the conversion rate\. I have a strong background in marketing, with a PG in Digital Marketing from MICA and an MBA in Marketing from FMS, BHU\. I have also worked as a Brand Manager at Social & Political Consultancy, where I designed and implemented GTM strategies for various social and political clients, achieving an average ROI of 30% and winning multiple awards for creativity and innovation\. I am passionate about creating impactful and engaging marketing innovations that resonate with the consumers and drive growth and loyalty\.

## Location

Gurugram

## AI stack

codex

cursor

## Work experience

Growth Marketing Lead at One Impression, Sep 2025 \- Present · 1 yr

Head of Marketing at Aakash Life, Feb 2025 \- Sep 2025 · 8 mos, Gurugram, Haryana, India, Building Omnichannel Marketing For a 7\-in\-1 Store which is Beauty, Wellness and Pharmacy combined\.

Senior Marketing Manager at Tata 1mg, Apr 2023 \- Feb 2025 · 1 yr 11 mos, On\-site

Marketing Manager at Tata 1mg, Dec 2021 \- Sep 2023 · 1 yr 10 mos, Gurugram, Haryana, India

Brand Manager at Social & Political Consultancy, May 2020 \- Jan 2022 · 1 yr 9 mos, Gurugram, Haryana, India

Marketing Manager at Exide Life Insurance, Dec 2018 \- Jan 2020 · 1 yr 2 mos, Bengaluru, Karnataka, India

## Education

Master of Business Administration \- MBA, Marketing, Institute of Management Studies, Banaras Hindu University

Post Graduate, Digital Marketing, MICA \| The School of Ideas

[View the original profile](https://tal.club/meet/aparajita-singh)

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