---
title: "Anya Shah - Head of Marketing in Bengaluru | Tal"
description: "Meet Anya Shah, E-commerce & Digital Marketing Strategist | Leading Marketing @ Showoffff based in Bengaluru. AI stack includes anthropic apis, claude code, and claude."
image: "https://tal.club/meet/anya-shah/share-image"
---

# Anya Shah on Tal

## Headline

E\-commerce &amp; Digital Marketing Strategist \| Leading Marketing @ Showoffff

## About

I’m a marketing leader passionate about building youth\-driven fashion brands and creating strategies that don’t just sell products, but shape culture\. Currently, I head the marketing team at Showoffff, where I drive growth across digital campaigns, brand storytelling, influencer collaborations, and performance marketing\. From scaling D2C channels to managing 360° brand campaigns, my focus is on turning creativity into measurable impact\. With experience across fashion, e\-commerce, and digital\-first marketing, I bring together: 📈 Growth Strategy – scaling campaigns across Meta, Google &amp; marketplaces 🎯 Brand Positioning – creating identities that resonate with Gen Z &amp; young audiences 🤝 Team Leadership – leading cross\-functional teams to execute fast and flawlessly 🌍 Market Expansion – tapping into new customer bases and building lasting relationships At the heart of my work is a belief: great marketing isn’t just about visibility, it’s about connection\. Whether it’s launching a new collection or optimizing digital funnels, I aim to make every interaction meaningful and memorable\. Always open to connecting with fellow marketers, fashion leaders, and growth enthusiasts 🚀

## Location

Bengaluru

## AI stack

anthropic apis

claude code

claude

codex

dalle

elevenlabs

## Work experience

Head of Marketing at Showoffff, Feb 2024 \- Present · 2 yrs 7 mos, Bengaluru, Karnataka, India

Sales Executive at DesiCity, Jul 2023 \- Jan 2024 · 7 mos, Coventry, England, United Kingdom

Head Of Marketing at Showoff, Mar 2021 \- Jul 2023 · 2 yrs 5 mos, Bangalore Urban, Karnataka, India

Ambassador at SHEIN, May 2020 \- Jan 2021 · 9 mos, Bangalore Urban, Karnataka, India

## Education

Msc Marketing and strategy, Marketing, University of Warwick \- Warwick Business School

Bachelor of Business Administration \- BBA, Business, Management, Marketing, and Related Support Services, Center for Management Studies\(CMS\)

[View the original profile](https://tal.club/meet/anya-shah)

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