Headline

Associate Front-end Engineer | Where Data Meets Design | Turning Numbers into Narratives | Empowering Smarter Decisions with Human-Centered Dashboards | Revlitix 0 -​>1

About

I’m Anurag Raj, a frontend developer who enjoys turning raw data into dashboards that people actually want to use. With a little over 3+ years of experience, I’ve learned that good UI isn’t just about how it looks - it’s about making complex information simple, clear, and usable at scale. At Revlitix, I work on data-heavy dashboards where every chart, table, and interaction is designed to help users make decisions, not just view numbers. My work sits at the intersection of design, engineering, and performance - making sure the product looks good, works smoothly, and scales as it grows. Some highlights from my work: ● Built 10+ advanced Chart.js visualizations (bar, waterfall, doughnut, and more) that help turn marketing data into insights people can act on. ● Created an executive summary dashboard that gives decision-makers the most important metrics in one place. ● Engineered recursive logic for root cause analysis and funnel breakdowns — making multi-level data exploration intuitive for users. ● Improved performance by reducing load times and setting up UI systems that are easier to maintain. ● Integrated AI-powered features like summaries, custom metrics, and automated reports to make workflows smarter. ● Designed and built interactive UIs for 20+ third-party integrations, including Google Ads, Microsoft Ads, LinkedIn Ads, Facebook Ads, Twitter Ads, Salesforce, HubSpot CRM & Marketing, Google Analytics 4, Google Search Console, Matomo, Slack, LinkedIn Company Pages, YouTube Social, Outreach, Gong, Marketo, CSV Data, Google Sheets, ClickUp, and Pardot What drives me ● Solving tough problems with simple, user-friendly solutions. ● Always learning — whether it’s new JavaScript patterns or better ways to design user flows. ● Collaborating with teams to ship features that genuinely make someone’s work easier. If you’re building something meaningful and need someone who can bridge design, data, and frontend engineering, I’d be glad to connect.

Location

Bengaluru

AI stack

cursor

github copilot

notion

replit

Work experience

Associate Frontend Engineer at Revlitix, Jun 2023 - Present · 3 yrs 1 mo, Bengaluru, ● Built 20+ interactive data visualizations using Chart.js (line, bar, tabular, waterfall, doughnut, and more), transforming complex datasets into clear, actionable insights for marketing teams. ● Enhanced diagnostic accuracy by 40% through the development of recursive algorithms for Root Cause Analysis (RCA), enabling users to pinpoint and resolve critical performance signals. ● Streamlined reporting experience by integrating AI-generated summaries and folder-based report organization, reducing user time spent on manual analysis by an estimated 30%. ● Implemented predictive analytics modules to compare actual vs. forecasted revenue — driving business decisions by surfacing trends, patterns, and sales intent across funnels. ● Engineered recursive funnel breakdowns, enabling marketers to visualize conversion flow at each stage, leading to more granular insights and better optimization strategies. ● Enabled custom metric & dimension creation, allowing users to tailor analytics to specific KPIs — increasing dashboard flexibility and personalization across client accounts. ● Improved internal communication workflows by developing Notification Groups for mass messaging and supporting multi-widget Scheduled Reports — enhancing delivery efficiency and team alignment. ● Led development on the platform’s most-used feature, REPORTS, optimizing performance and usability for our users across multiple campaigns. ● Introduced the “NUGGETS” feature on the homepage, delivering contextual micro-insights that improved user understanding of report data — resulting in higher engagement and reduced support queries. ● Integrated Stripe payment gateway, enabling seamless and secure transactions for subscription-based services — contributing to a smoother billing experience and increased customer satisfaction.

Education

Web Development, Masai

Master's degree, geology, Central University of Punjab