Headline

Enterprise Account Director | Scaled ₹4L Retainer into a ₹3.05Cr Account | AdTech, Media & Digital Growth | DMA Echo Asia Award Winner | AI-led Account Intelligence

About

I have spent 9 years trying to understand one thing: why some enterprise client relationships compound into multi-crore partnerships while others flatline after the first contract. That curiosity built my career. It also built my instinct for knowing when a client relationship has untapped potential, when a stakeholder is not yet fully bought in, and when the relationship is ready to move from trusted vendor to genuine strategic partner. As a Strategic Account Director, I acquire, protect, and scale enterprise accounts across AdTech, SaaS, IT Services, Pharma, Media, and Travel in India and international markets. My operating model runs on Key Account Management (KAM), Go-to-Market (GTM) execution, Enterprise Sales, Account Expansion, Cross-selling, Upselling, Contract Negotiation, and Client Success structured into one commercial system that converts initial contracts into long-term Annual Recurring Revenue (ARR) and compounding Customer Lifetime Value (CLV). I also use AI across the full account lifecycle so the judgment work is never diluted by coordination. Track record: • Converted a high-potential enterprise relationship into ₹3.05 Cr new business within two quarters through stakeholder mapping, solution-led selling, and sharper account expansion. • Currently manage a high-value enterprise portfolio across Sun Pharma, Piramal Pharma, Accenture, South African Tourism, ICRA, and other strategic accounts across technology, pharma, media, travel, and enterprise services. • Expanded a strategic travel-sector account into a larger media-led engagement by deepening stakeholder relationships and identifying the next commercial opportunity within the account. • Unlocked ₹90L in incremental business from a complex app delivery program by improving delivery alignment, client confidence, and commercial follow-through. • Awarded the DMA Echo Asia Award for the Tata Ultra launch campaign across a challenging multi-market brief. My edge in 2026: I use AI systematically across the full account lifecycle: pre-call research, stakeholder mapping, proposal and pitch development, QBR preparation, and GTM narrative building. Most account managers spend that time on coordination. I spend it on judgment.

Location

India

AI stack

notebooklm

openai

Canva Magic Studio

ChatGPT

ChatGPT Images

Work experience

Account Director at Runtime Solutions, Oct 2023 - Present · 3 yrs, India, Driving enterprise client growth and digital solutions, fostering retention, revenue expansion, and long-term partnerships while guiding high-performing teams. • Drove onboarding of 3 major clients in a quarter • Accelerated revenue via upsell and cross-sell • Streamlined communication → 95% client satisfaction • Expanded channels across Mumbai, Delhi & UAE → 38% revenue growth, 5+ partnerships • Delivered 10+ projects on time → ₹1.8 CR, 25% improved efficiency • Mitigated a 6-month project delay to 2 months

Senior Account Manager, India at Eskimi, Sep 2022 - Oct 2023 · 1 yr 2 mos, India, Optimized programmatic AdTech campaigns across India, Bangladesh, and UAE, securing high-profile clients and driving revenue growth through data-driven strategies and innovative solutions. • Crafted programmatic media plans for clients like Birla White, Hiranandani, and Durex • Re-activated dormant accounts, achieving 28% revenue growth in 3 months • Streamlined onboarding and CRM processes, reducing time by 25% • Delivered compliant campaigns during platform restrictions, pivoting strategies effectively • Partnered with premium platforms, increasing ad spends by 30% and surpassing $30,000 quarterly targets • Executed campaigns achieving 81 lakh+ unique reach, improving client performance by 110%

Account Manager at One Impression, Jul 2022 - Sep 2022 · 3 mos, Kolkata, West Bengal, India, Implemented influencer marketing campaigns for FMCG and lifestyle brands, coordinating creators, clients, and internal teams to deliver high-impact content and maximize ROI efficiently. • Executed influencer-led campaigns, delivering 15 videos within 2 months under tight timelines • Strategized and set up campaigns to meet marketing objectives and optimize ROI • Coordinated end-to-end communication between clients, internal creative teams, and external talent • Negotiated budget-efficient deals via barter and hybrid collaboration models, reducing campaign costs by 40% • Ensured brand alignment across all creator deliverables and campaign timelines

Digital & Innovations Lead at Runtime Solutions, Mar 2021 - Jun 2022 · 1 yr 4 mos, Mumbai, Maharashtra, India, Developed innovative digital strategies and solutions across BFSI, Pharma, Auto, Real Estate, and Lifestyle sectors, partnering with CXOs, product leads, and creative teams to enhance client engagement and ROI. • Crafted and implemented creative digital strategies for enterprise clients across multiple industries • Collaborated with tech and creative teams to launch websites, campaign assets, and customer experience interfaces • Executed virtual walkthrough and remote selling solutions for global pharma clients during COVID • Identified digital gaps to facilitate upsell opportunities and strengthen account growth • Defined KPIs with CXOs and product leads to measure engagement and campaign ROI

Digital and Innovation marketing manager at Runtime Solutions, Apr 2019 - Jun 2021 · 2 yrs 3 mos, Mumbai Area, India, Implemented digital marketing and innovation initiatives across client portfolios, integrating tech solutions and creative campaigns to drive brand visibility, engagement, and long-term client value. • Delivered digital strategies to enhance online presence for BFSI, Pharma, Auto, Real Estate, and Lifestyle sectors • Facilitated project-level upsells by proposing innovative tech and creative initiatives • Strengthened client relationships to enable recurring revenue and strategic growth • Collaborated with internal teams to implement digital marketing and web/app development solutions • Supported CXOs and product leads in KPI alignment and campaign performance tracking

Digital Marketing Executive at Runtime Solutions, Nov 2017 - Apr 2019 · 1 yr 6 mos, Mumbai Area, India, Executed digital campaigns and customer experience solutions across sectors, optimizing performance and ensuring client satisfaction through precise campaign delivery and innovative solutions. • Assisted in launching digital marketing campaigns and web solutions • Monitored performance metrics and provided actionable insights for client projects • Supported creative and technical teams to enhance campaign execution • Improved customer engagement and satisfaction through targeted strategies • Contributed to client lifecycle growth and campaign reporting

Internship at Response India Pvt Ltd, May 2017 - Jun 2017 · 2 mos, Kolkata, Contributed to a campaign promoting food tourism in West Bengal, combining research, strategy, and creative execution to enhance regional visibility and engagement. • Supported campaign strategy for promoting food tourism in West Bengal • Conducted research on regional culinary trends and target audiences • Assisted in content creation and promotional material development • Helped optimize campaign outreach for better audience engagement • Collaborated with team members to execute project objectives efficiently

Education

Post graduation in integrated marketing communication, Advertising, St. Xavier's College (Autonomous), Kolkata