---
title: "Anurag Deb - General Manager in Delhi | Tal"
description: "Meet Anurag Deb, | Business Strategy, P&L Management based in Delhi. AI stack includes claude."
image: "https://tal.club/meet/anurag-deb-1/share-image"
---

# Anurag Deb on Tal

## Headline

\| Business Strategy, P&L Management

## About

Business builder focused on solving difficult problems and turning them into growth\. 12\+ years across e\-commerce, digital commerce, B2B/B2C and distribution, operating in environments where problems are rarely neatly defined and ownership often needs to be created rather than assigned\. The operating approach is simple: get into the data and ground reality, understand what is happening across people, processes and numbers, identify the root cause, and turn it into an executable plan\. Experience spans building and scaling businesses, developing AOPs and business plans, driving revenue and P&L, GTM and distribution, and taking on high\-priority mandates from CEO offices\. Also experienced in fundraising processes and due diligence alongside business execution\. Best suited to mandates that go beyond a functional job description — building something new, fixing what is broken, scaling what works, or solving problems that have no obvious owner\. Core areas: E\-Commerce & Digital Commerce \| B2B & B2C \| Business Building \| Transformation \| Revenue & P&L \| GTM & Distribution \| Business Operations \| Cross\-Functional Execution

## Location

Delhi

## AI stack

claude

## Work experience

General Manager at Denave, Nov 2025 \- Jun 2026 · 8 mos, On\-site

Head of Distribution at SOLV, Sep 2023 \- Dec 2025 · 2 yrs 4 mos, In my role at Solv, I directed a large\-scale distribution team, fostering a culture of performance governance that resulted in substantial revenue growth\. By expanding into multiple high\-growth categories, I was able to improve market penetration and contribute to the company's overall success\. My leadership focused on operational cadences that empowered team members and drove results\.

Chief of Staff at SOLV, May 2021 \- Aug 2023 · 2 yrs 4 mos, India, I effectively partnered with the CEO's office to advance strategic initiatives and drive organizational success\. • Developed and executed business plans, aligning priorities across Sales, Operations, and Supply Chain\. • Supported fundraising processes through meticulous preparation and data management\. • Took charge of undefined initiatives, demonstrating leadership in navigating ambiguity and driving results\.

Growth Manager at Zee Media Corporation Limited, Jul 2016 \- Apr 2021 · 4 yrs 10 mos, Noida, Uttar Pradesh, India, Led growth and commercial optimization initiatives across multiple consumer categories, building demand forecasting & pricing frameworks that drove 7x business growth

Category Manager \- Apparels at Snapdeal, Aug 2015 \- Jul 2016 · 1 yr, Gurugram, Haryana, India, • Managed the apparel category growth by optimizing assortment, vendor relationships, and inventory management\. • Analyzed market and sales data to enhance commercial performance and improve category outcomes\. • Collaborated with cross\-functional teams to drive strategic initiatives that align with business goals\.

Sales\- Consumer Audio at Bose Corporation, May 2014 \- Aug 2015 · 1 yr 4 mos, Gurugram, Haryana, India, • Spearheaded sales maximization efforts within Bose retail outlets, consistently surpassing revenue targets\. • Implemented dynamic strategies for optimal resource allocation and ROI through strategic sales planning and budgeting\. • Cultivated lasting customer relationships by orchestrating engaging product demonstrations and in\-store experiences\.

## Education

Post Graduation Certification in Digital Marketing & Communications, Marketing, MICA \| The School of Ideas

Master of Business Administration \(MBA\), International Business, UPES

[View the original profile](https://tal.club/meet/anurag-deb-1)

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