Headline

SHEIN - CX Insights, strategy and planning at Reliance Retail

Location

Bengaluru

AI stack

claude

perplexity

Work experience

SHEIN - CX Insights, strategy and planning at Reliance Retail, Aug 2026 - Present · 2 mos

Chief Manager - Strategy & Planning (Director's Office) at Reliance Retail, Aug 2024 - Present · 2 yrs 2 mos, Leading Strategy & Planning for the Gen Z focused apparel brand within the Fashion & Lifestyle business vertical

Senior Associate Consultant at Bain & Company, Jul 2022 - Jul 2024 · 2 yrs 1 mo, On-site, § Indian Industrial cluster decarbonisation strategy (in partnership with the World Economic Forum) - Led a research team of 2 members to create a database of 8000+ Indian industrial clusters and four archetypes - Identified 20 priority clusters (~60% emission contribution) by estimating emissions and industry composition - Engaged CXOs of 20+ industrial cos. in priority clusters for creating India’s first Net Zero Industrial cluster § Corporate due diligence for a major Indian automobile player ($5Bn+ mkt. cap) - Led India market size estimation, competitor benchmarking and intelligence research for the acq. target - Led customer segmentation, identified five customer archetypes via primary research (survey N = 2000) for target § Sell-side due diligence for a major Indian Short-form video player - Benchmarked the app’s UI/UX, creator features performance and other vital components (camera, video, etc.) - Assessed the technology talent pool for the client and competitors (strength, avg. experience, org. structure) § Due diligence of a major Indian Buy-Now-Pay Later (BNPL) player for a marquee VC fund - Benchmarked customer journeys for loan disbursal on target’s mobile application vs Indian and global peers - Modeled unit economics, Total addressable market, and future addressable market growth for BNPL players § Digital transformation strategy for a Top Real Estate Developer in Middle East - Assessed business capabilities and enterprise app. maturity to determine gaps in organisational digital landscape - Modeled the IT resource capacity required & availability for rationalisation of IT project management division - Led market research on potential applications to plug gaps and design future enterprise application architecture - Led analysis and categorisation of client’s 100+ digital initiatives across integration patterns (data, user, stream, process)

Associate Consultant at Bain & Company, Jul 2021 - Jun 2022 · 1 yr, Gurugram, Haryana, India

Strategy Intern at Accenture Strategy, Apr 2020 - Jun 2020 · 3 mos, Gurugram, Haryana, India, Interned in the Supply Chain and Operations (SC & O ) practice within Accenture Strategy; Awarded PPO

Senior Consultant at PwC India, Apr 2019 - Jun 2019 · 3 mos, Pune/Pimpri-Chinchwad Area

Consultant at PwC India, Jul 2016 - Mar 2019 · 2 yrs 9 mos, Mumbai, Maharashtra, India, • Led the overall strategy and execution of Automation Impact Centre for the global PwC network. Responsibilities include project management, stakeholder management , go – to market strategy and creation of ready to deploy assets • Spear-headed the Digital Transformation assessment for a leading Indian Retail Bank . Deliverable include automation complexity assessment of all process within the verticals of the bank ,prioritization matrix of opportunities and cost benefit analysis • Developed the RoI(return on investment) model which has become the standard for the automation practice • Created and presented multiple proposals to c-suite executives covering the scope, deliverables , strategy, project timelines, effort estimation, risks & mitigation to clients in FS, Pharma and Logistics. Business Analyst –Intelligent Automation for one of the largest Indian Media Conglomerate • Analyzed validation of invoices sent by vendors to the client leveraging OCR and SAP to identify potential for automation. A total of 25 Checks were automated , reducing TAT to 15 seconds from 5 minutes (per invoice) Business Analyst– End-to-end RPA (Robotic Process Automation) implementation for a leading Japanese IB as part of their FinTech initiative • Responsible for Automation feasibility study of client’s finance arm. Analyzed data gathered from 2000 processes spread over 500 FTEs with the finance arm • Delivered Automation Potential worth 50 FTE from over 500 FTEs • Created 11 Solution Design Documents

Education

Master of Business Administration - MBA, Indian Institute of Management, Kozhikode

Dual Degree in Mechanical Engineering, Mechanical Engineering, Indian Institute of Technology, Madras