---
title: "Anubhav Balyan - Shareholder, Director & COO in Noida | Tal"
description: "Meet Anubhav Balyan, Director at Pawfect Foods based in Noida. AI stack includes antigravity, codex, and cursor."
image: "https://tal.club/meet/anubhav-balyan/share-image"
---

# Anubhav Balyan on Tal

## Headline

Director at Pawfect Foods

## About

A happy person\!

## Location

Noida

## AI stack

antigravity

codex

cursor

## Work experience

Shareholder, Director & COO at Pawfect Foods, Nov 2021 \- Present · 4 yrs 10 mos, Building Pawfect and translating the CEO's vision into daily operational reality\.

Additonal Director on the Board & Head of operations, sales & marketing at Pawfect Foods, Jul 2021 \- Nov 2021 · 5 mos, Managing company wide operations along with duties of additional director on board of the company\.

Sales & Marketing Director at Pawfect Foods, Mar 2019 \- Jul 2021 · 2 yrs 5 mos, New Delhi Area, India, Managing sales & marketing function for the company since inception\.

Business Head at Dogsee Chew, Sep 2017 \- Feb 2019 · 1 yr 6 mos, New Delhi Area, India, Worked as head of business for India, US and Canada\. Handled business development in Europe\. Provided robust growth to business in domestic as well as international markets\.

Brand Manager at William Grant & Sons, Sep 2016 \- Sep 2017 · 1 yr 1 mo, Delhi Area, India, \- Brand & Project Managing new projects for WG&S India Limited\. \- Brand Managing Grant's Distinction whisky\. \- Developing launch platform for Grant's Distinction \(1st Bottled in India Scotch Whisky for William Grant & Sons\)

Product Manager at United Breweries Ltd\., May 2015 \- Oct 2016 · 1 yr 6 mos, Bengaluru Area, India, Brand & Product Management for Kingfisher Ultra, Ultra MAX & Regional Brands \- Handling ATL & BTL 360 Degree marketing \- Brand, Category planning & management \- Brand performance monitoring \- Customer & consumer research for portfolio brands \- Handling product planning and new product launches \- Developing brand plans \- POP development & management \- Handling associations & events \- IPL, Indian Derby, Sunburn etc

Asst\. Brand Manager \- Marketing at Samsung Electronics, Nov 2012 \- Apr 2015 · 2 yrs 6 mos, Gurgaon, India, Managed marketing for Samsung LED TV & AV products \- India & South\-West Asia markets \- ATL & BTL 360 degree marketing campaigns \- New product launches \(Launched \- UHD TV, Curved TV, Samsung Smart TV and Samsung JOY in India\) \- Festive liquidity campaigns \- POP & Vendor management \- Handled visibility budgets \- Developed campaign briefs \- Executed market researches \- Media planning \- Agency management

## Education

Master of Business Administration \(MBA\), Marketing, Symbiosis Centre for Management and Human Resource Development

Engineering, Electronics & Telecommunications, Coer University

[View the original profile](https://tal.club/meet/anubhav-balyan)

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