---
title: "Anshuman Bansal - Lead Analyst in Bengaluru | Tal"
description: "Meet Anshuman Bansal, Lead Analyst @ Pocket FM | Data Instrumentation, A/B Testing based in Bengaluru. AI stack includes claude code, claude, and claudecode."
image: "https://tal.club/meet/anshuman-bansal/share-image"
---

# Anshuman Bansal on Tal

## Headline

Lead Analyst @ Pocket FM \| Data Instrumentation, A/B Testing

## About

Currently serving as Lead Analyst at Pocket FM, I specialize in data instrumentation, success metric definition, and A/B testing to support product lifecycle decisions\. With a strong foundation in Python, Microsoft SQL Server, and ASP\.NET MVC, I collaborate with cross\-functional teams of Product Managers, engineers, and designers to enhance user engagement and revenue\. My contributions have included streamlining key data flows and ensuring accurate event tracking for impactful decision\-making\. At Pocket FM, I help drive data\-backed strategies, leveraging automation and real\-time insights to empower the Ads and Monetization team\. By implementing cost reductions, optimizing databases, and building responsive dashboards, I contribute to refining product outcomes and aligning with organizational goals\. Focused on collaboration and innovation, I aim to support teams in unlocking their potential and delivering value through actionable insights\.

## Location

Bengaluru

## AI stack

claude code

claude

claudecode

ChatGPT

## Work experience

Lead Analyst at Pocket FM, Apr 2025 \- Jun 2026 · 1 yr 3 mos, Remote, I worked closely with Product Managers, engineers, and designers throughout the product lifecycle\. My role was to lead data instrumentation, define and track key success metrics, and run A/B experiments to assess impact\. For instance, during one launch, I collaborated with the PM to identify key engagement levers for a new audio ad format\. I guided the instrumentation process, ensured the right event tracking was in place, and built experimentation dashboards\. Based on real\-time data insights, I provided recommendations that led to iterative product changes, ultimately boosting user engagement and ad revenue\. This collaboration helped ensure that product decisions were not just hypothesis\-driven, but continuously refined based on live data\.

Senior Product Analyst at Pocket FM, Feb 2023 \- Mar 2025 · 2 yrs 2 mos, Remote, Driving data optimization, automation, and strategic insights to enhance decision\-making and streamline operations across Ads and Monetisation team at PocketFM Key highlights : Database & Cost Optimisation \- Consolidated & simplified AWS Redshift & Databricks SQL tables, cutting query costs \- Migrated 100\+ ETL and Tables from Redshift to Databricks for seamless working, significantly enhancing data accessibility & streamlining data flow Alert Reporting & Cost Reduction \- Implemented alerts & automations via Slack, Python, & Databricks, improved response times by 50% \- Reduced costs by setting up fact tables with required set of information being used frequently User Behaviour Insights

Senior Product Analyst at Anar Business App, Nov 2022 \- Jan 2023 · 3 mos

Senior Product Analyst at 6sense, Nov 2021 \- Jan 2023 · 1 yr 3 mos, A revenue operations platform for B2B revenue generation Developed, tested, and promoted new risk\-based pricing models for lead generation, optimizing pricing and reducing defaults Achieved an approximate growth in revenue of 40%\.

Product Analyst at Razorpay, Sep 2019 \- Nov 2021 · 2 yrs 3 mos, Bengaluru, Karnataka, India, A leading payment solutions company Developed Project Analytics Dashboards to track SLAs, Vendor performance & related KPIs, saving $150K last quarter\.

System Engineer at Infosys, Jul 2018 \- Aug 2019 · 1 yr 2 mos, Pune, Maharashtra, India, A global leader in next\-generation digital services and consulting Created a web application 'Book Your Bike' for booking, sharing or renting bikes using MVC structure, Google Maps JavaScript API, and Twilio API for verification\.

Software Intern at Infosys, Feb 2018 \- Jun 2018 · 5 mos, Mysuru, Karnataka, India

## Education

Bachelor of Technology, DIT University

[View the original profile](https://tal.club/meet/anshuman-bansal)

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