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Anshika Singh

Ads Specialist | Lead Generation & Performance Marketing Specialist | ROI-Focused PPC

Delhi

6+ years of work experience

Wipro
Mar 20265 mosPresent

Gurugram, Haryana, India

Managed and optimized Facebook and Instagram advertising campaigns focused on lead generation, customer acquisition, and revenue growth. Experienced in audience targeting, campaign strategy, budget management, A/B testing, performance analysis, and ROAS optimization using Meta Ads Manager. Skilled at driving measurable results through data-driven marketing decisions.
WNS
Feb 20241 yr 8 mosSep 2025

Gurugram, Haryana, India

Encore Capital Group
Jul 20221 yrJun 2023

Gurugram, Haryana, India

Concentrix
Dec 20183 yrs 2 mosJan 2022

Gurugram, Haryana, India

Education

Bachelors of Hotel Management & Catering Technology, Hotel Management & Catering Technology

Institute of Hotel Management, Catering Technology and Applied Nutrition Rohtak - IHM Rohtak

20143 yrs2017

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Headline

Ads Specialist | Lead Generation & Performance Marketing Specialist | ROI-Focused PPC

Location

Delhi

Work experience

Meta Marketing Pro at Wipro, Mar 2026 - Present · 5 mos, Gurugram, Haryana, India, Managed and optimized Facebook and Instagram advertising campaigns focused on lead generation, customer acquisition, and revenue growth. Experienced in audience targeting, campaign strategy, budget management, A/B testing, performance analysis, and ROAS optimization using Meta Ads Manager. Skilled at driving measurable results through data-driven marketing decisions.

SME - Google Ads at WNS, Feb 2024 - Sep 2025 · 1 yr 8 mos, Gurugram, Haryana, India

Account Manager at Encore Capital Group, Jul 2022 - Jun 2023 · 1 yr, Gurugram, Haryana, India

Online Content Moderator at Concentrix, Dec 2018 - Jan 2022 · 3 yrs 2 mos, Gurugram, Haryana, India

Education

Bachelors of Hotel Management & Catering Technology, Hotel Management & Catering Technology, Institute of Hotel Management, Catering Technology and Applied Nutrition Rohtak - IHM Rohtak

Anshika Singh - Meta Marketing Pro in Delhi | Tal