Headline

Product & Brand Marketing @Blinkit

About

I ideate and I get work done. Sometimes the work is really cool. Most of the time, it’s BAU. Both matter. Also, I like showing up. I like working with people who show up too.

Location

Mumbai

AI stack

claude

gemini

n8n

openai

perplexity

ChatGPT

Work experience

Marketing Manager at Blinkit, Nov 2024 - Present · 1 yr 11 mos, Gurugram, Haryana, India

Manager - Brand and Creative at Recro, Nov 2022 - Oct 2024 · 2 yrs, Mumbai, Maharashtra, India, Responsible for anything and everything creative that goes out from Recro. My tasks here were: - Sales enablement via Content Collaterals and Creatives to get more Business - Launching a Brand Campaign and ensuring that it remains to be the backbone of Recro - 5x Linkedin growth based on purely organic content - Multiple Video IPs for the Brand - Newsletters both B2B/B2C - Personal Branding for Leadership - Website & Blogs - Events & Community - 5000+ member community & multiple events in different cities

Assistant Manager - Creative and Content - Consultant at upGrad, Apr 2022 - Nov 2022 · 8 mos, Mumbai, Maharashtra, India, Leading content and strategy @upGrad on Instagram, Linkedin and Facebook.

Associate Creative Strategist - Brand Solutions consultant at ScoopWhoop Media Pvt. Ltd., Oct 2021 - Mar 2022 · 6 mos, Mumbai, Maharashtra, India, Worked on various brands like Pizza hut, Xiaomi, and a lot more to pitch them an IP or different ideas that they can possibly execute on Scoopwhoop as a platform.

Senior Manager - Brand Strategy at RepIndia, Sep 2020 - Oct 2021 · 1 yr 2 mos, Mumbai, Maharashtra, India, Leading the copy team on brands like Amazon MiniTv, ALTBalaji, Adani Electricity, Ezee, Merino and MTVBeats.

Copywriter at FCB Kinnect, Jun 2019 - Aug 2020 · 1 y 2 mo, Mumbai

Education

Post graduate diploma in media and communication, Communication and Media Studies, Whistling woods international

Bachelor of Technology (B.Tech.), Mechanical Engineering, SRM IST Chennai

Public links

docs.google.com: https://docs.google.com/presentation/d/1eK2uoFPDT6yoSFeJQG4w3i0yXjhhO0bdivPCqowR2Os/mobilepresent?slide=id.p