Headline

Building Opal Infinite - Performance led influencer marketing | past exp - Performance-Led Influencer Marketing, Branding, Design, Content for 70+ Brands at GlobalBees | Paytm | Flipkart | Jabong

About

Brand-builder turned growth architect, I bring 15 + years of end-to-end design, marketing, and UX expertise—having previously steered the positioning of 70 + consumer labels as Head of Brand & Product at GlobalBees—and now channel that experience full-time into Opal Infinite, the performance-driven influencer studio I founded to turn every view into a measurable acquisition event. From launching full-funnel campaigns for Paytm, Flipkart, Jabong, yebhi and more, to scaling and mentoring 50 +-member creative teams, my playbook fuses sharp consumer insight, AI-enabled content operations, and data-rich creator strategies that have slashed go-to-market timelines by 60 % and doubled Amazon glance views at < ₹0.20 per view. If you’re looking for sharper stories, stickier experiences, and performance-grade influence, let’s connect.

Location

Bengaluru

Work experience

Founder at Opal Infinite, Apr 2025 - Present · 1 yr 5 mos, Greater Bengaluru Area

Head of Brand & Product positioning at GlobalBees, Jul 2021 - Apr 2025 · 3 yrs 10 mos, Bengaluru, Karnataka, India

Head Of Creative Services - Paytm Mall at Paytm, Mar 2020 - Jul 2021 · 1 yr 5 mos, Bengaluru, Karnataka, India

Head Of Creative Services - Paytm travel at Paytm, Jan 2018 - Jul 2021 · 3 yrs 7 mos, Bengaluru, Karnataka, India

Head Of Design at Boomtrain, Feb 2017 - Jun 2017 · 5 mos, Bangalore, Leading Product Design & Creative Design Charter for Boomtrain + Responsible for Research & Development on New & Existing projects + Leading the design decisions across product to Maintain design culture + Defining the design guidelines & core principles to ensure sanity across different platforms + Work across-teams to embed design thinking across org + Working with product leaders to define product roadmap & structure + Defining Communication for internal & External messaging across marketing & product platforms + spearhead a team of UX Designers, Researchers & Creative Designers to achieve desired goal + Defining a data driven roadmap for design team to take Better decisions

Product Design Consultant at Incred - Borrow with Confidence, Nov 2016 - Dec 2017 · 1 yr 2 mos, Mumbai Metropolitan Region, InCred is a new-age financial services platform that leverages technology and data-science to make lending quick and easy. + Working with leadership team to define Product Strategy & Roadmap + Defining Initial design guidelines & Style + Defining the backend product infrastructure + Helping Leadership team to find right people for design & product + Defining an startup ecosystem to drive Design discussion & decisions + Defining the Infrastructure for End to End interfaces, Consumer, Business & third party + Understanding and helping to bring banking infrastructure and loan lending procedure full digital

Education

Bachelor's degree, Mathematics, Chatrapati Sahuji Maharaj Kanpur University, Kanpur

Bachelor in Animation Engineering, Design & Animation, arena animation