Headline

Performance & Growth Marketer | Digital Marketing | Paid Ads • Funnels • Analytics

About

I’m Anjali Vishwakarma, a Delhi-based Digital Marketing Executive currently working at Eagle Pack / Ezee Pack. I specialize in managing end-to-end Meta and Google Ads campaigns, consistently generating 10–20+ qualified leads per month. My work sits at the intersection of performance marketing, social media, and e-commerce, where I focus on turning data into actionable insights that drive measurable growth. 💼 What I Do: • Plan, execute, and optimize Meta & Google Ads campaigns (CTR, CPC, ROAS) • Manage social media platforms — content strategy, reels, captions, and engagement • Handle Shopify product listings and catalog management • Track and analyze performance using GA4; create structured weekly reports • Execute influencer collaborations and manage content calendars 📌 Key Project: At Paru_designs_01, I developed and executed an Instagram growth strategy from the ground up—leveraging micro-influencer collaborations, targeted content, and paid promotions (₹150–200/day). Results: • 5,000+ views • 200+ profile visits • 100–150 new followers within a single campaign cycle 🎓 Certifications: ✔ Digital & Performance Marketing — WsCube Tech (2026) ✔ Fundamentals of Digital Marketing — Google (2025) ✔ Social Media Marketing — HubSpot Academy (2025) ✔ SEO Certification — eMarketing Institute (2025) 🛠 Tools & Platforms: Meta Ads Manager | Google Ads | GA4 | Shopify | Canva | IndiaMART | Meta Business Suite | Google Sheets 🚀 Currently Open To: Digital Marketing Executive & Performance Marketing roles in Delhi NCR / Gurgaon, especially with D2C brands and growth-driven agencies where I can contribute meaningfully while continuing to learn and scale. 📩 Let’s Connect: Email: as4629051@gmail.com Phone: 8800747893

Location

Gurugram

AI stack

github copilot

meta

notion

openai

Work experience

Marketing Executive at Eagle Pack, Jul 2025 - Present · 11 mos, India, Responsibility Managed Meta & Google Ads campaigns generating 10–20+ qualified leads/month • Optimized campaigns using CTR, CPC & CPM data for improved ROI • Tracked performance via Google Analytics 4 (GA4) and created weekly reports • Managed Shopify product listings — 10–15+ SKUs • Contributed to 2–5 monthly conversions through lead follow-up coordination

Digital Marketing Intern at Fragrance of India-1, Apr 2025 - Jul 2025 · 4 mos, Delhi, India, Responsibility Managed Instagram & Facebook pages — improved reach by 20–30% through consistent posting Created 15–20+ Reels and creatives using Canva Managed 60+ product listings on Shopify, Etsy, IndiaMART & eBay Planned monthly content calendars (20–25 posts) Tracked performance metrics and created reports

Merchandiser at NANCY KRAFTS PRIVATE LIMITED., Dec 2024 - Jan 2025 · 2 mos, India, Responsibility • Maintained measurement charts and updated style records • Coordinated product sampling and prototype development • Worked with packaging and logistics for timely product handling • Managed packing records to improve production tracking • Improved packaging turnaround time by 20%

Fashion Coordinator at KZ by Komal kareer, Jul 2024 - Aug 2024 · 2 mos, New Delhi, Delhi, India, Responsibilities: • Oversaw production schedules to ensure timely execution and delivery • Implemented quality control measures, reducing defects by 15% • Coordinated with inventory and packaging teams for smooth workflow • Streamlined operations, achieving a 10% cost reduction

Merchandiser at KZ by Komal kareer, May 2024 - Jun 2024 · 2 mos, India, Responsibility • Managed sourcing of high-quality fabrics and dealt with vendors • Assisted in production monitoring and garment finishing • Developed understanding of textile techniques and quality standards

Education

Diploma in fashion design and technology, Fashion/Apparel Design, Delhi Skill and Entrepreneurship University

Senior Secondary (12th), Business/Commerce, General, Carmel Convent School - India