AI Product Designer | UX Research | Design Systems | Mobile & Web Apps | Designing for B2B, B2C & Enterprise-level Products

Toronto, ON

Toronto, Ontario, Canada

Toronto, Ontario, Canada

Mumbai, Maharashtra, India

Mumbai, Maharashtra, India






User Experience Design
Humber College

Bachelor of Arts - BA, Economics
Shreemati Nathibai Damodar Thackersey Women's University
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Hi, I'm Anjali, a Product Designer who enjoys transforming complex ideas into intuitive, user-centered digital experiences. Designing for B2B, B2C & enterprise-level products. With 4+ years of experience across UX research, product design, and information architecture, I combine curiosity, empathy, and strategic thinking to create products that are both useful and easy to use. I enjoy digging into user behavior, uncovering insights, and translating them into experiences that balance user needs with business goals. 🎯 What I Do • Design end-to-end product experiences across web and mobile platforms • Conduct user research, usability testing, and insight synthesis • Create user journeys, information architecture, wireframes, and interactive prototypes • Build scalable design systems and maintain design consistency across products • Collaborate closely with product managers, developers, and stakeholders to bring ideas to life • Use AI-powered tools to accelerate ideation, research, content generation, and design workflows 🛠 Tools Figma • FigJam • Framer • ProtoPie • Adobe XD • Miro • Notion • Canva • ChatGPT • Claude • Lovable • Google Analytics 📩 Let's Connect Email: anjalitarasingh@gmail.com Portfolio: https://ranibetidolly.framer.website/
Gurugram
claude
gemini
lovable
midjourney
openai
UX Researcher & Designer at Creative Cutlet Studio, Apr 2024 - Present · 2 y 4 mo, Toronto, ON, - Led user research initiatives including interviews, surveys, and usability tests to uncover pain points and inform design solutions. - Translated research insights into actionable designs through personas, journey maps, and wireframes that guided product strategy. - Designed and iterated high-fidelity prototypes, optimising usability and enhancing user satisfaction.
UX Researcher at Snakebyte Studios Inc., Sep 2023 - Dec 2023 · 4 mos, Toronto, Ontario, Canada, - Planned and executed end-to-end UX research, including user interviews, surveys, and usability testing, to uncover customer needs and pain points. - Analysed qualitative and quantitative data to generate actionable insights that informed design decisions and product strategy. - Developed user personas, journey maps, and research reports that translated complex findings into clear, impactful recommendations for stakeholders.
UX Data Coordinator at GAOTek Inc., Sep 2023 - Nov 2023 · 3 mos, Toronto, Ontario, Canada, - Managed and organised large sets of product data, ensuring accuracy and consistency across the inventory system. - Developed efficient processes for recording and tracking product information, improving accessibility for team members. - Collaborated with internal teams to streamline data workflows, supporting better decision-making and operational efficiency.
Product Designer at White Worldwide, Apr 2022 - Nov 2022 · 8 mos, Mumbai, Maharashtra, India, - Led website redesigns and maintenance for multiple global clients, ensuring consistent brand alignment and usability. - Conducted UX research and usability testing to identify navigation issues, reducing user friction by ~25%. - Delivered a major client website redesign that increased average session duration by 30% and reduced bounce rate by 18% compared to the previous version. - Designed responsive interfaces and interaction flows, improving accessibility and cross-device experience.
User Interface Designer at Confidential, Jan 2022 - Mar 2022 · 3 mos, Mumbai, Maharashtra, India, - Served as the sole UI designer, building a scalable design system from scratch to ensure consistency and efficiency. - Designed low- and high-fidelity prototypes for a DeFi cryptocurrency app, simplifying complex financial workflows into intuitive user experiences. - Conducted user and market research for a Korean dating app, adapting designs to cultural expectations while staying within budget constraints.
User Experience Design, Humber College
Bachelor of Arts - BA, Economics, Shreemati Nathibai Damodar Thackersey Women's University