---
title: "Anjali Goswami - Digital Business Development Manager in Amsterdam | Tal"
description: "Meet Anjali Goswami, Sales Solutions | Digital Marketing | Creative Content | 12+ Years Driving Growth based in Amsterdam."
image: "https://tal.club/meet/anjali-goswami-1/share-image"
---

# Anjali Goswami on Tal

## Headline

Sales Solutions \| Digital Marketing \| Creative Content \| 12\+ Years Driving Growth

## Location

Amsterdam

## Work experience

Digital Business Development Manager at Informa Markets, Apr 2025 \- Present · 1 yr 3 mos, On\-site

Digital Business Development Executive at Informa Markets, Apr 2024 \- Mar 2025 · 1 yr, Hybrid, \- Identify and qualify new business opportunities through targeted outreach and relationship building, contributing to the overall pipeline\. \- Drive revenue growth and market penetration\. \- Cross\-functional collaboration with internal teams to align strategies with business objectives\. \- Foster strong relationships with clients, understanding their needs to deliver tailored marketing solutions that maximize engagement and ROI\. \- Utilize data analytics to evaluate outreach effectiveness and implement data\-driven strategies\.

Personal goal pursuit at Career Break, Mar 2023 \- Dec 2023 · 10 mos, Amsterdam, North Holland, Decompressing, focusing on personal milestones, traveling and relocating\.

Brand Strategy Consultant at Whiskers For Men, Aug 2021 \- Feb 2023 · 1 yr 7 mos, Mumbai, Maharashtra, India, \- Developed, executed and optimised end to end digital marketing plans, inline with industry trends, emerging technologies and new platforms \- Responsible for re\-branding, product marketing, visual identity, brand storytelling and brand guidelines \- Led digital advertising and sales strategy that expanded brand presence from regional markets to 6 key metro cities in India \- Achievements: Expanded brand presence in 1000\+ retail outlets \| Achieved 15% YOY sales growth through organic and paid digital strategies \| Increased brand valuation by 10x

Digital Strategy Lead at Everymedia Technologies Pvt\. Ltd\., Apr 2019 \- Jul 2021 · 2 yrs 4 mos, Mumbai, Maharashtra, India, \- Accountable for generating annual revenues of 550,000 euros and above \- Led a cross\-functional team of talented professionals in social media, design, business development, branding, digital PR, alliances, media buying, analytics and more \- Responsible for client relationship management, budget allocation, proposal & process development, overall strategic decision making and performance measurement \- Led optimisation of integrated marketing plans, inline with industry trends, emerging technologies and new platforms \- Supervising sales team for direct sales, inbound and outbound sales, pitches and upselling of services \- Managed a 50\+ global client portfolio spanning FMCG, healthcare, automobile, fashion, films and public figures

Group Account Lead at Everymedia Technologies Pvt\. Ltd\., Aug 2017 \- Mar 2019 · 1 yr 8 mos, Mumbai, Maharashtra, India, \- Achieved a double promotion \- Pioneered the organization's influencer wing \- Responsible for client relationship management, upselling, pitch management, budget management & campaign management \- Mentored a team of account managers & coordinators on client management, strategy development, and campaign execution \- Cultivated strategic partnerships with external agencies, vendors, and tech providers \- Oversaw cross\-functional collaboration with teams such as graphics, tech, analytics and more

Account Manager at Everymedia Technologies Pvt\. Ltd\., Sep 2015 \- Jul 2017 · 1 yr 11 mos, Mumbai, Maharashtra, India, \- SPOC for assigned client accounts, responsible for building strong relationships and understanding their business needs \- Executed social media strategies and campaigns tailored to each client’s goals and target audience \- Inbound and outbound sales, with key focus on generating new leads \- Monitored and analyzed social media performance metrics, provided regular reports and insights to clients, and made data\-driven recommendations for optimization and improvement \- Managed social media advertising budgets, allocated resources effectively and optimised campaigns to achieve maximum ROI

Marketing Intern at 3M Health Care, May 2014 \- Aug 2014 · 4 mos, Nottingham, United Kingdom, \- Internship was a part of consultancy project during the final of my Post Graduate degree \- Developed robust B2B and B2C strategies to drive market penetration and market development, strategically emphasizing the benefits of a Metered Dose Inhaler for patient healthcare \- Crafted innovative approaches to capture new business opportunities and expand the market reach \- Delivered a comprehensive and compelling report highlighting the strategic value proposition of the Metered Dose Inhaler, providing a persuasive case for its adoption in the healthcare sector

## Education

Master of Science \(MSc\), Marketing \( advertising and communications\), Nottingham Business School, Nottingham Trent University

Bachelor of Commerce \(B\.Com\.\), Business/Commerce, General, S\.M\.PATEL INSTITUTE OF COMMERCE \- India

[View the original profile](https://tal.club/meet/anjali-goswami-1)

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