Headline

Product @Locobuzz | 0 to 1 Product Builder

About

Hello, I'm Ananya, an AI-native product manager building CreatorVerse.ai from the ground up: a 0-to-1 influencer marketing platform for brands and creators. My work spans the full product cycle: early user research, competitive analysis, and feature decisions, through to GTM strategy and client demos. AI is core to how fast we move from idea to execution. We shipped a client-requested chat module within a week of feedback. From user journeys and PRDs to edge cases, AI sits across how I turn ideas into working prototypes. I also spend my off hours reverse engineering products I admire: proposing feature bets for Airbnb, EatSure, and Offlyn, just to scratch the itch of "can this be better?" Got an interesting idea we could work on together? Reach out!

Location

Mumbai

AI stack

antigravity

claude

gemini

lovable

notion

openai

Work experience

Associate Product Manager at Locobuzz, Apr 2026 - Present · 8 mos, - Led an internal end-to-end influencer marketing campaign as a pre-beta activity ahead of brand onboarding, acting as POC from creator discovery to campaign analytics. - Contributed to beta go-to-market efforts through landing page design and internal demos with sales, customer success, and marketing teams.

Business Analyst at Locobuzz, Mar 2025 - Mar 2026 · 1 yr 1 mo, - Contributed to product decisions across all 15 modules of a 0 to 1 Influencer Marketing platform now in beta, spanning user research, competitive benchmarking, feature scoping, and UX decisions for both brand and creator workflows. - Owned feature and formula decisions across analytics dashboards, creator scoring, chat, and ROI modules, collaborating with engineering, design, and product teams to take each module from ideation to delivery. - Delivered a client-requested chat module within a week of requirement, as part of an active feedback loop with 6 external clients through demos, walkthroughs, and iterative feedback sessions.

Product Intern at Intent Global, Oct 2024 - Feb 2025 · 5 mos

Product Intern at Yellow.ai, Feb 2024 - Aug 2024 · 7 mos, - Implemented end-to-end features and customized fields on custom views, assisting clients in creating ticket views based on their specific company needs. This contributed to company growth by enhancing client satisfaction and optimizing workflow efficiency. - Conducted comprehensive market, user, and comparative research for bot experience enhancement and to perform a competitive analysis of Yellow.ai vs. ZenDesk. - Collaborated with cross-functional teams, including Engineering, Design, and Sales, for feature requests, development, and research.

Education

Bachelor of Engineering - BE, Computer Engineering, Vivekanand Education Society's Institute Of Technology

Global Public School and Junior College