ANAMAYA Shah profile photo 1 on Tal

ANAMAYA Shah

Entrepreneur & Chief of Staff | 0→1 Builder | Strategy, Ops & GTM | Passionate about Startups & Problem-Solving

Bengaluru

6+ years of work experience

Olyv
Jun 20251 y 4 moPresent

Bengaluru

Making the impossible possible :)
OTO
Oct 20231 yr 5 mosFeb 2025

Bengaluru, Karnataka, India

New Initiatives: ● Conceptualised and launched "Doorstep Delivery," a unique service vertical, resulting in 50% customer acquisition in Q1 and successfully transitioned it post-POC, started with a 10 member team and scaled to 50 member team disbursing 2CR+ monthly. ● Managed organic content and marketing efforts, leading to a 200% increase in brand presence and inbound leads. PnL, Direct Revenue: ● Led national sales expansion, managing a 350+ member team across 11 states, achieving 30% YoY growth and overseeing ₹550 Cr+ AUM. ● Restructured the incentive model, enhanced training, and templatized team coordination, resulting in a 33% increase in sales efficiency at the Pan-India level. ● Negotiated OEM partnerships, including co-launching the RE ABB program, which enhanced product offerings, boosted customer retention by 25%, and generated an additional ₹4 Cr in monthly disbursement. Leadership and Stakeholder management: ● Coordinated with 11 senior managers and their 400+ member teams, streamlining processes to enhance daily task efficiency, increase productivity, and ensure transparent communication, while serving as the stakeholder coordinator across verticals. ● Co-led the leadership transition with the newly appointed CBO, fostering collaboration and aligning the team with a unified vision.
Fundee.tech
Jul 20221 yr 6 mosDec 2023

Gurugram, Haryana, India

India’s first creator led casual gaming platform🤖 ⚡️Interact with creators in real time 🦄 ⚡️Earn Upto 1100% R.O.I by playing 👾🕹️ ⚡️ Real Money gaming💸 linktr.ee/Fundee.tech
BrandBhoomi
Jun 20201 yr 9 mosFeb 2022

Dehra Dun, Uttaranchal, India

Brandbhoomi is a Dehradun based creative organization that unifies your business’ digital marketing design and holistic development. No matter the brief, each client of ours experience the best digital marketing services tailored. Co-Founder, Head of Growth & Operations A digital transformation agency which helped brand migrate to and online setting(Services: Branding, Strategy, Development) Spear Gym, Dehradun ● Projected 1.5 X increase in revenue by developing a price optimisation strategy spread over a duration of 1 year. ● 40 % Projected increase in AOV by conceptualising an enhanced subscription model to upsell the current services. Grab and Go, Gurugram ● Conducted independent market research among 100+ users from various corporate office to understand their painpoints. ● 1.8 X projected increase in revenue by developing a market penetration strategy focused towards the corporate offices “The Chai Stall”, Gurugram ● Developed end-to-end transformation for a local tea stall, revamped the branding, marketing, and design by developing collaterals. ● 2x projected increase in revenue by increasing the AOV. Implemented pricing strategy by increasing the top and bottom line
Jan 20201 yr 1 moJan 2021

India

Sage 18 is a Clothing apparel startup with quirky design and funky streetwear fashion for all. This company was born because of my passion for designing and the lust to pursue the different. SAGE 18 (Boutique Streetwear clothing line) Dehradun Co-Founder, Head Product &Strategy ● Achieved the 120% sales target worth 40,000 ₹ within 6 weeks by devising social media campaigns and developed online distribution. ● Had organic reach of 80,000 views, and follower base of 160 within first week of launch. Collaborated with micro-influencer ● Spearheaded the launch of 5 product with 10-15 products each, designing 65 SKU in total; created the marketing collators

ANAMAYA’s AI Stack

antigravity
antigravity
claude
claude
elevenlabs
elevenlabs
lovable
lovable
Canva Magic Studio
Canva Magic Studio
Gamma
Gamma

Education

Masters' Union

Post Graduate Program in Technology and Business Management., Technology management

Masters' Union

20221 yr2023
Shiv Nadar University

Bachelor of Science, Biotechnology

Shiv Nadar University

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Headline

Entrepreneur & Chief of Staff | 0→1 Builder | Strategy, Ops & GTM | Passionate about Startups & Problem-Solving

About

Builder, Hustler, Dreamer 🚀 Hola Amigos! I am Anamaya, pretty cool that you stumbled across my profile. I am a 2x - Entrepreneur and now a Intrapreneur within OTO capital, co-leading a team of 280+ folks across domains and changing the way 2-wheeler financing work in India. Prolly if you hear 2 wheeler being bought phygitally in India, you are looking at my brain child. If your profile is amazing you will prolly hear from me. Always looking for collaboration and making the next big change.

Location

Bengaluru

AI stack

antigravity

claude

elevenlabs

lovable

Canva Magic Studio

Gamma

Work experience

Senior manager - Founders Office - New Initiatives at Olyv, Jun 2025 - Present · 1 y 4 mo, Bengaluru, Making the impossible possible :)

Founder's Office (New Initiatives) at OTO, Oct 2023 - Feb 2025 · 1 yr 5 mos, Bengaluru, Karnataka, India, New Initiatives: ● Conceptualised and launched "Doorstep Delivery," a unique service vertical, resulting in 50% customer acquisition in Q1 and successfully transitioned it post-POC, started with a 10 member team and scaled to 50 member team disbursing 2CR+ monthly. ● Managed organic content and marketing efforts, leading to a 200% increase in brand presence and inbound leads. PnL, Direct Revenue: ● Led national sales expansion, managing a 350+ member team across 11 states, achieving 30% YoY growth and overseeing ₹550 Cr+ AUM. ● Restructured the incentive model, enhanced training, and templatized team coordination, resulting in a 33% increase in sales efficiency at the Pan-India level. ● Negotiated OEM partnerships, including co-launching the RE ABB program, which enhanced product offerings, boosted customer retention by 25%, and generated an additional ₹4 Cr in monthly disbursement. Leadership and Stakeholder management: ● Coordinated with 11 senior managers and their 400+ member teams, streamlining processes to enhance daily task efficiency, increase productivity, and ensure transparent communication, while serving as the stakeholder coordinator across verticals. ● Co-led the leadership transition with the newly appointed CBO, fostering collaboration and aligning the team with a unified vision.

Founder at Fundee.tech, Jul 2022 - Dec 2023 · 1 yr 6 mos, Gurugram, Haryana, India, India’s first creator led casual gaming platform🤖 ⚡️Interact with creators in real time 🦄 ⚡️Earn Upto 1100% R.O.I by playing 👾🕹️ ⚡️ Real Money gaming💸 linktr.ee/Fundee.tech

Co-Founder at BrandBhoomi, Jun 2020 - Feb 2022 · 1 yr 9 mos, Dehra Dun, Uttaranchal, India, Brandbhoomi is a Dehradun based creative organization that unifies your business’ digital marketing design and holistic development. No matter the brief, each client of ours experience the best digital marketing services tailored. Co-Founder, Head of Growth & Operations A digital transformation agency which helped brand migrate to and online setting(Services: Branding, Strategy, Development) Spear Gym, Dehradun ● Projected 1.5 X increase in revenue by developing a price optimisation strategy spread over a duration of 1 year. ● 40 % Projected increase in AOV by conceptualising an enhanced subscription model to upsell the current services. Grab and Go, Gurugram ● Conducted independent market research among 100+ users from various corporate office to understand their painpoints. ● 1.8 X projected increase in revenue by developing a market penetration strategy focused towards the corporate offices “The Chai Stall”, Gurugram ● Developed end-to-end transformation for a local tea stall, revamped the branding, marketing, and design by developing collaterals. ● 2x projected increase in revenue by increasing the AOV. Implemented pricing strategy by increasing the top and bottom line

Founder at Sage 18, Jan 2020 - Jan 2021 · 1 yr 1 mo, India, Sage 18 is a Clothing apparel startup with quirky design and funky streetwear fashion for all. This company was born because of my passion for designing and the lust to pursue the different. SAGE 18 (Boutique Streetwear clothing line) Dehradun Co-Founder, Head Product &Strategy ● Achieved the 120% sales target worth 40,000 ₹ within 6 weeks by devising social media campaigns and developed online distribution. ● Had organic reach of 80,000 views, and follower base of 160 within first week of launch. Collaborated with micro-influencer ● Spearheaded the launch of 5 product with 10-15 products each, designing 65 SKU in total; created the marketing collators

Education

Post Graduate Program in Technology and Business Management., Technology management, Masters' Union

Bachelor of Science, Biotechnology, Shiv Nadar University