Amolika Verma profile photo 1 on Tal

Amolika Verma

Analyst@Publicis Groupe | Shiv Nadar University | Passionate about Strategy, Analytics & Brand Growth

Ghaziabad

3+ years of work experience

Publicis Groupe
Jul 20262 mosPresent

Gurugram

Bain & Company
Jan 20266 mosJun 2026

Gurugram

Publicis Groupe
Jun 20253 mosAug 2025

Gurugram, Haryana, India

Supported data-driven decision-making through a blend of geospatial analysis, cultural research, and consumer segmentation across multiple projects: * Developed affluence and population models using pincode-level data for Indian and Swedish markets * Contributed to impulse segmentation strategy for Blinkit, focusing on behavioral triggers and shopping patterns * Conducted cultural analysis of TikTok food content in Korea and Thailand to identify region-specific consumption narratives * Assisted in clustering metro regions to guide Stellantis’ showroom and marketing investments * Compiled sales and geographic data for leading FMCG brands to support micro-market planning
Metanoia SNU
Apr 20251 yr 2 mosMay 2026

KarmaLifeAI
Nov 20247 mosMay 2025

As part of the commerce team as a Project Management Intern, I worked on initiatives aimed at improving financial access and mobility solutions for gig workers, while also supporting digital brand strategy. * Oversaw the execution of the pilot phase of an EV rental project designed for gig workers. * Contributed to the rollout of KarmaLife’s Early Wage Access (EWA) program aimed at improving financial access for gig economy workers. * Monitored user feedback, analyzed social media trends, and ensured brand consistency across all digital platforms.
Metanoia SNU
Oct 20231 yr 7 mosApr 2025

Metanoia SNU
Feb 20239 mosOct 2023

- Conducted regular meetings to ensure smooth operation and coordination within the club. - Successfully recruited new members to expand the club's reach and impact. - Formed and managed teams to handle various club activities and events. - Organized and managed the event "Inside Out," which had a footfall of approximately 150 participants. - Designed and facilitated interactive games and a group venting session to promote mental well-being and engagement.

Amolika’s AI Stack

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Education

Shiv Nadar University

BMS, Business Administration and Management, General

Shiv Nadar University

20224 yrs2026

Gd goenka public school

20182 yrs2020

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Headline

Analyst@Publicis Groupe | Shiv Nadar University | Passionate about Strategy, Analytics & Brand Growth

About

I’m passionate about creating impactful solutions at the intersection of strategy, research, and communication. My academic and internship experiences, including working with organizations such as Publicis Groupe (Starcom) and KarmaLife, as well as leading initiatives with Metanoia, my college's mental health club, have honed my ability to lead teams, analyze complex problems, and deliver insights that drive value. I thrive in fast-paced, collaborative environments and bring a curious, people-first mindset to every project I take on, whether it’s building evaluation frameworks, driving student engagement, or exploring innovation in business models and development sectors.

Location

Ghaziabad

AI stack

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opencode

claudecode

Work experience

Analyst at Publicis Groupe, Jul 2026 - Present · 2 mos, Gurugram

Analyst Internship at Bain & Company, Jan 2026 - Jun 2026 · 6 mos, Gurugram

Data Analyst Intern at Publicis Groupe, Jun 2025 - Aug 2025 · 3 mos, Gurugram, Haryana, India, Supported data-driven decision-making through a blend of geospatial analysis, cultural research, and consumer segmentation across multiple projects: * Developed affluence and population models using pincode-level data for Indian and Swedish markets * Contributed to impulse segmentation strategy for Blinkit, focusing on behavioral triggers and shopping patterns * Conducted cultural analysis of TikTok food content in Korea and Thailand to identify region-specific consumption narratives * Assisted in clustering metro regions to guide Stellantis’ showroom and marketing investments * Compiled sales and geographic data for leading FMCG brands to support micro-market planning

Advisor at Metanoia SNU, Apr 2025 - May 2026 · 1 yr 2 mos

Project Management Intern at KarmaLifeAI, Nov 2024 - May 2025 · 7 mos, As part of the commerce team as a Project Management Intern, I worked on initiatives aimed at improving financial access and mobility solutions for gig workers, while also supporting digital brand strategy. * Oversaw the execution of the pilot phase of an EV rental project designed for gig workers. * Contributed to the rollout of KarmaLife’s Early Wage Access (EWA) program aimed at improving financial access for gig economy workers. * Monitored user feedback, analyzed social media trends, and ensured brand consistency across all digital platforms.

Secretary at Metanoia SNU, Oct 2023 - Apr 2025 · 1 yr 7 mos

Freshman Coordinator at Metanoia SNU, Feb 2023 - Oct 2023 · 9 mos, - Conducted regular meetings to ensure smooth operation and coordination within the club. - Successfully recruited new members to expand the club's reach and impact. - Formed and managed teams to handle various club activities and events. - Organized and managed the event "Inside Out," which had a footfall of approximately 150 participants. - Designed and facilitated interactive games and a group venting session to promote mental well-being and engagement.

Education

BMS, Business Administration and Management, General, Shiv Nadar University

Gd goenka public school