Headline

everything genz partnerships @ student tribe, come say hi :)

About

As the Head of Partnerships at Student Tribe, I contribute to connecting brands with the Gen Z audience through strategic outreach and partnerships. By leveraging access to over 800,000 students and utilizing analytics, our team creates authentic, scalable on-ground and digital marketing strategies that foster meaningful engagement. My background includes an MBA in Analytics and Marketing from Stevens Institute of Technology and hands-on experience in digital marketing, SEO, and campaign optimization. My focus remains on driving impactful collaborations, delivering data-driven insights, and empowering brands to thrive in a dynamic market.

Location

Hyderabad

AI stack

claude

gemini

perplexity

ChatGPT

ChatGPT Images

Wispr Flow

Work experience

Head of Partnerships at Student Tribe, May 2025 - Present · 1 yr 7 mos, Hyderabad, I lead initiatives at Student Tribe to help brands resonate with Gen Z audiences effectively. • Developed go-to-market strategies that enhance brand visibility among young adults. • Fostered partnerships that utilize insights from a network of over 800,000 students. • Focused on creating authentic connections through both digital and on-ground presence.

Digital Marketing Coordinator at D3E Studio, Jul 2023 - Dec 2024 · 1 yr 6 mos, Fremont, California, United States, Enhanced D3E Studio’s Digital Marketing Initiatives through Strategic SEO & Analytics - Spearheaded and implemented targeted SEO strategies, resulting in a significant boost in search engine visibility and organic traffic for D3E Studio. - Leveraged advanced digital analytics to generate actionable insights, enabling data-driven optimization of online content and digital campaigns. - Collaborated seamlessly with cross-functional teams, utilizing JIRA for efficient project management and streamlined issue tracking. By combining a data-driven mindset with collaborative execution, I helped maximize D3E Studio’s digital presence, strengthened brand awareness, and drove measurable improvements across key marketing KPIs.

Account Coordinator at Electric Symphony Media, May 2022 - May 2023 · 1 yr 1 mo, Hoboken, New Jersey, United States, - Researched and crafted a tailored marketing strategy for the Museum of the City of New York, resulting in a 25% increase in campaign effectiveness. - Launched and managed multi-channel advertising campaigns across platforms including DCM, DV360, and The Trade Desk, ensuring alignment with client and stakeholder objectives. - Utilized DOMO analytics to extract detailed performance insights, enabling data-driven optimizations that enhanced campaign ROI and client satisfaction.

Google Ads Account Strategist at Google Operations Center, Sep 2019 - Jun 2021 · 1 yr 10 mos, Hyderabad, Telangana, India, • Developed optimization proposals for Google's Campaign Managers, resulting in a 30% improvement in campaign effectiveness. • Monitored campaign metrics, providing data-driven recommendations for a 25% increase in click-through rates. • Collaborated cross-functionally to implement innovative strategies for a 20% campaign performance boost.

Education

Master of Business Administration - MBA, Analytics & Marketing, Stevens Institute of Technology

Bachelor of Technology - BTech, Electrical, Electronics and Communications Engineering, Gokaraju Rangaraju Institute of Engineering and Technology