---
title: "Ambuj Kashyap - Product Manager in Noida | Tal"
description: "Meet Ambuj Kashyap, Product Manager | Platform Development | Revenue |Growth | Monetisation | Subscriptions | Payments & Transactions @ Times Internet | Ex-Junglee Games based in Noida. AI stack includes cursor, langchain, and notion."
image: "https://tal.club/meet/ambuj-kashyap/share-image"
---

# Ambuj Kashyap on Tal

## Headline

Product Manager \| Platform Development \| Revenue \|Growth \| Monetisation \| Subscriptions \| Payments & Transactions @ Times Internet \| Ex\-Junglee Games

## About

I’m a Product Manager focused on building high\-impact, user\-centric experiences across subscriptions, growth funnels, and AI\-led features\. At The Economic Times and Junglee Games, I’ve worked across the full product lifecycle from idea to execution to scale\. Recent work highlights include: •Improved subscription conversions by 20% through UX and payment optimizations •Built an in\-house A/B testing engine that cut experiment turnaround time by 50% •Helped launch a new subscription platform generating over ₹15L in monthly revenue •Led acquisition initiatives that reduced CAC by 18% and improved onboarding by 36% I bring a mix of analytical thinking, experimentation, and collaborative execution\.

## Location

Noida

## AI stack

cursor

langchain

notion

openai

## Work experience

Product Manager at Times Internet, Oct 2024 \- Present · 1 yr 7 mos, Noida, Uttar Pradesh, India, \- Engineered different plan page experiments improving overall conversion rate by \~100% YoY \- Built A/B experimentation engine reducing test turnaround time by 50%\. \- Led backend development for Subscription for ETPrime and TOI\+, improving upgrades by 16% QoQ\. \- Delivered improved transaction flow on iOS platform leading to 20% incremental conversion \- Drove multi\-stakeholder funnel optimisation on ETPrime/TOI\+, boosting organic conversion by 12%

Associate Product Manager at Junglee Games, May 2023 \- Oct 2024 · 1 yr 6 mos, Gurugram, Haryana, India, \- Optimised FTUE via diagnostics\-led experiments, achieving 36% DA metric improvement\. \- Increased registrations by 12% and cut CAC by 18% via AI\-driven playable ads\. \- Launched leaderboard experiments improving cash\-game conversion by 24\.2%\. \- Designed repeat depositor funnel, raising ADPU by 9%\. \- Released subscription module, growing engagement by 50%, with 7,000\+ passes sold in week 1\.

Business Analyst at GroupM, Oct 2022 \- Mar 2023 · 6 mos, India, • Analyzed Nielsen RMS sales data to establish pricing factors for a face wash product\. • Conceived a price elasticity model to understand promotional campaign effects on sales\. • Engineered a simulator for What\-If analysis to predict effective sales based on pricing and media weights\. • Conducted primary consumer survey of 605 respondents in tier I and tier II cities for 2 wheeler EV market in India\. • Analyzed findings through secondary research and utilized What\-if Analysis and Consumer Preference Simulator for recommendations\. • Contributed to GroupM's 2\-wheeler Electric Vehicle Market Report \(India\)\.

Google NMI at Google, Oct 2022 \- Jan 2023 · 4 mos, India, • Ideated and executed search ads to boost Crafts Academy's visibility as a Google NMI Beneficiary\. • Managed a $10,000 ad budget to optimize campaigns for the NMI beneficiary\. • Developed skills in ad campaign management and strategic marketing\.

Junior Project Fellow at Indian Institute of Remote Sensing \(IIRS\), Indian Space Research Organization \(ISRO\), Jan 2020 \- Jan 2021 · 1 yr 1 mo, Dehradun, Uttarakhand, India, • Devised a methodology to study land cover during excessive cloud cover using higher wavelength imagery of LISS III \(RADAR Imagery\) • Classified 2788 sq\. km area into 15 land classes using Principal Component Analysis in ERDAS Imagine\. • Developed wetland study techniques based on 33 research papers and interpreted Sentinel 1\-A RADAR datasets\. • Established a relationship between land\-cover classes and Above\-Ground Biomass in the Indian Sundarbans\.

## Education

PGDM, Marketing \( Data Science and Business Analytics\), MICA \| The School of Ideas

Master's degree, Energy, Environment, and Natural Resources Law, Forest Research Institute, Dehradun

[View the original profile](https://tal.club/meet/ambuj-kashyap)

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