Headline

“Head – Youth Marketing & Brand Partnerships | Campus Programs | Gen Z Engagement | National Events | Community Growth Leader”.

About

Over 15+ years building revenue ecosystems at the intersection of media, gaming, and youth culture — from pitching and closing multi-lakh brand partnerships to building India's largest collegiate gaming network from the ground up. At Times Network, I lead SCGC (SKOAR College Gaming Club) — a pan-India collegiate gaming platform spanning 500+ colleges, 200+ campus tournaments, and partnerships with brands including Intel, AMD, Mountain Dew, TP Link, Belkin, Gigabyte, Acer, Lumio, JBL, Oppo, OneUp, Lenovo, Sandisk, MSI and many more. My role sits at the centre of brand strategy, sponsorship sales, IP monetisation and large-scale event execution. What I actually do: Revenue & Partnerships — Pitching, structuring and closing brand partnership deals. Building long-term sponsor relationships and recurring revenue pipelines around media IPs. IP Building & Activation — Creating brand-owned properties (SKOAR Series, Masterclass and Workshops) that deliver measurable outcomes for partners — footfall, content, leads, brand recall. Ecosystem at Scale — Managing 500 college networks, 1000 campus ambassadors, multi-city activations and stakeholder relationships across colleges, brands and internal teams simultaneously. Currently open to senior opportunities in Brand Partnerships, Sponsorship Sales, IP Monetisation, Gaming & Media Business Development, and Youth Ecosystem Leadership.

Location

Noida

Work experience

Account Director at Times Network, Jun 2024 - Present · 2 yrs 1 mo, Noida, Uttar Pradesh, India, As an Account Director at SCGC, I oversee the execution and business development of our innovative collegiate gaming model. My primary objective is to showcase cutting-edge tech products through engaging and dynamic gaming events at the college level. By leveraging our unique platform, I work to drive brand awareness and foster meaningful connections between tech companies and the collegiate audience. My role encompasses strategic planning, client relationship management, and ensuring seamless event execution to deliver exceptional results for our partners.

Head - Partnerships at 9.9 Group, May 2022 - Jul 2024 · 2 yrs 3 mos, Noida, Currently signing colleges to form gaming clubs and creating an esports ecosystem across India.

National Head - Business Development (Education Abroad for Finnish universities) at 9.9 Group, Aug 2018 - May 2022 · 3 yrs 10 mos, Greater Delhi Area, Worked for the top 14 Finnish universities and was responsible for selling their 250+ English courses in India. Did tie-ups with more than 75+ counselling firms across India.

Founder at Bharat Rozgaar, Aug 2016 - Jul 2018 · 2 yrs, Noida, Uttar Pradesh, India, I started Bharatrozgaar.com with an initiative to train the young minds of the nation. I have worked with 15+ clients in 2.5 years and placed almost 1500+ candidates. I worked as a trainer and career consultant for various online training portals. I have successfully conducted more than 200+ classes/ training across 36 cities using different platforms for professionals belonging to different industries and colleges. Training conducted in: INTERVIEW SKILLS / BPO TRAINING / COMMUNICATION SKILLS / HR ANALYTICS / BUSINESS ANALYTICS / MANAGERIAL TRAINING / BEHAVIOURAL TRAINING

Senior Manager Operations OMT & Logistics at Moglix, Jun 2015 - Jul 2016 · 1 yr 2 mos, Noida, Uttar Pradesh, India, One of the first few to join Moglix.com. Played an important role in setting up the operations, customer care and logistics team from scratch. Played a pivotal role in bringing the logistics cost down by 10% in the first six months of operation. Spearheaded and improved customer satisfaction across all verticals. Established and managed operation in 20+ cities and set up offsite delivery centres in coordination with vendor partners.

Manager Research at 9.9 Media, Apr 2010 - May 2015 · 5 yrs 2 mos, Noida, Uttar Pradesh, India, • Over 7 years of cross functional experience in Market Research, Business Consultancy, Key Account Management and Business Development • Skilled in interpreting and analysing market information / data to facilitate decision making process at top management levels. • Understanding of profiling and interviewee psychology surveys. • 4 years of experience working with different government verticals and e-governance projects.

Education

New Product Development, Indian Institute of Management Bangalore

MBA Finance, Stats and Insurance, Indian School of Business and Finance