Aman D. profile photo 1 on Tal

Aman D.

Lead PM at Pocket FM | x-Zepto, InMobi, ShareChat

Bengaluru

7+ years of work experience

Pocket FM
Nov 202510 mosPresent

Bengaluru, Karnataka, India

- Monetisation - Subscription - Affordability
Zepto
Sep 20241 yr 3 mosNov 2025

Bengaluru, Karnataka, India

User Acquisition & Growth Leveraging Generative AI to reduce customer acquisition cost. Zepto Daily Launched Zepto's Loyalty Programme 2.0 , resulting in x% increase in user order frequency. Zepto Fresh - Grew Zepto OPD by xx% by behaviour shaping users leveraging pricing optimisation for key categories like Vegetables, Fruits, Meat, Fish and more. Zepto Cafe - Grew Zepto Cafe 60% MoM via strategic on-app and off-app growth levers. - Launched Zepto Cafe App - become one of the top 10 apps in F&B category on Playstore and App Store within a week of launch.
ShareChat
Jun 20222 yrs 4 mosSep 2024

Bengaluru, Karnataka, India

1. Overseas Growth - ShareChat Live - Grew ShareChat Live overseas MRR by 40% MoM . 2. Consumer Experience, Sharechat - Product Lead for Sharechat CX, working to make the most immersive social media app on Earth. - Key Focus Areas are App Performance, Core Feeds, UX Optimisation, Video Playback Optimisation 3. Notifications, Sharechat - Product Lead for Sharechat’s Notification System which delivers 3Bn+ notifications each day and 20%+ of platform DAU. - Achieved Incremental DAU of 2.5% and user retention gain of 1.5% through various personalisation, user experience and design-driven optimisations using AB Experiments even though platform DAU fell by ~20% in the same period. 4. E-commerce, Moj - Product Manager for e-commerce on ‘Moj’, India’s largest short video & live platform. - Launched Moj Shop, a centre for shopping content on Moj, which led to a 2X gain in GMV/View in Live Shopping, in collaboration with Flipkart, India’s largest e-commerce platform.
InMobi
Dec 20192 yrs 6 mosMay 2022

Bengaluru Area, India

- Driving product-led growth, customer lifecycle management and user research initiatives for 1Weather - The top weather app in the USA with 20M+ users. - Improved user activation by 20% via contextual nudges on different touchpoints such as home-screen widgets, app icon & automated notifications. -Increased daily sessions by 10% by automating & personalising weather news updates. -Revamped critical weather alerts service, eliminating duplicate alerts, increasing delivery rate by 20% and CTR by 10%. -Increased app store rating by 12% by implementing In-App Review API at the strategic touchpoints. Improved user activation rate by 5% by optimisation of location input flow.
Mech Mocha
May 20197 mosNov 2019

Bengaluru Area, India

Ran App performance marketing campaigns across Facebook, Google Ads, Tik Tok Ads, DSPs, Ad Networks handling 300,000+ USD in ad spend. Achieved industry benchmark CPI of <2 Rs through rigorous A/B Testing. Helped product prioritise new features before they were actually built by campaigns involving the feature and monitoring metrics such as CTR & CVR. Ran user growth pilots by scoping potential channels, launching campaigns, defining budgets and success metrics. Increased organic installs by 20% via keyword optimisation & AB Experiment on Playconsole. Improved Playstore conversion rate by 15% by experimenting with visual and text assets.

Aman’s AI Stack

claude code
claude code
claude
claude
gemini
gemini
claudecode
claudecode
ChatGPT
ChatGPT
Figma Make
Figma Make

Education

BIET Jhansi

Bachelor of Technology (B.Tech.), Computer Science and Engineering

BIET Jhansi

Kraftshala

MARKETING ACCELERATOR PROGRAM with INDUSTRYCreds Certification, Marketing

Kraftshala

20181 yr2019

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Headline

Lead PM at Pocket FM | x-Zepto, InMobi, ShareChat

About

Product Leader with 8+ years of work experience across multiple unicorns & scale ups such as Pocket FM, Zepto, InMobi & ShareChat. I have built and scaled consumer mobile applications in social media, e-commerce, gaming and AI domains being used by millions of users. I am also x-founder of a profitable e-commerce company called NotesEasy.

Location

Bengaluru

AI stack

claude code

claude

gemini

claudecode

ChatGPT

Figma Make

Work experience

Lead Product Manager at Pocket FM, Nov 2025 - Present · 10 mos, Bengaluru, Karnataka, India, - Monetisation - Subscription - Affordability

Senior Product Manager at Zepto, Sep 2024 - Nov 2025 · 1 yr 3 mos, Bengaluru, Karnataka, India, User Acquisition & Growth Leveraging Generative AI to reduce customer acquisition cost. Zepto Daily Launched Zepto's Loyalty Programme 2.0 , resulting in x% increase in user order frequency. Zepto Fresh - Grew Zepto OPD by xx% by behaviour shaping users leveraging pricing optimisation for key categories like Vegetables, Fruits, Meat, Fish and more. Zepto Cafe - Grew Zepto Cafe 60% MoM via strategic on-app and off-app growth levers. - Launched Zepto Cafe App - become one of the top 10 apps in F&B category on Playstore and App Store within a week of launch.

Product Manager 2 at ShareChat, Jun 2022 - Sep 2024 · 2 yrs 4 mos, Bengaluru, Karnataka, India, 1. Overseas Growth - ShareChat Live - Grew ShareChat Live overseas MRR by 40% MoM . 2. Consumer Experience, Sharechat - Product Lead for Sharechat CX, working to make the most immersive social media app on Earth. - Key Focus Areas are App Performance, Core Feeds, UX Optimisation, Video Playback Optimisation 3. Notifications, Sharechat - Product Lead for Sharechat’s Notification System which delivers 3Bn+ notifications each day and 20%+ of platform DAU. - Achieved Incremental DAU of 2.5% and user retention gain of 1.5% through various personalisation, user experience and design-driven optimisations using AB Experiments even though platform DAU fell by ~20% in the same period. 4. E-commerce, Moj - Product Manager for e-commerce on ‘Moj’, India’s largest short video & live platform. - Launched Moj Shop, a centre for shopping content on Moj, which led to a 2X gain in GMV/View in Live Shopping, in collaboration with Flipkart, India’s largest e-commerce platform.

Associate Product Manager - Growth at InMobi, Dec 2019 - May 2022 · 2 yrs 6 mos, Bengaluru Area, India, - Driving product-led growth, customer lifecycle management and user research initiatives for 1Weather - The top weather app in the USA with 20M+ users. - Improved user activation by 20% via contextual nudges on different touchpoints such as home-screen widgets, app icon & automated notifications. -Increased daily sessions by 10% by automating & personalising weather news updates. -Revamped critical weather alerts service, eliminating duplicate alerts, increasing delivery rate by 20% and CTR by 10%. -Increased app store rating by 12% by implementing In-App Review API at the strategic touchpoints. Improved user activation rate by 5% by optimisation of location input flow.

Performance Marketing Manager (Acquired by Flipkart) at Mech Mocha, May 2019 - Nov 2019 · 7 mos, Bengaluru Area, India, Ran App performance marketing campaigns across Facebook, Google Ads, Tik Tok Ads, DSPs, Ad Networks handling 300,000+ USD in ad spend. Achieved industry benchmark CPI of <2 Rs through rigorous A/B Testing. Helped product prioritise new features before they were actually built by campaigns involving the feature and monitoring metrics such as CTR & CVR. Ran user growth pilots by scoping potential channels, launching campaigns, defining budgets and success metrics. Increased organic installs by 20% via keyword optimisation & AB Experiment on Playconsole. Improved Playstore conversion rate by 15% by experimenting with visual and text assets.

Education

Bachelor of Technology (B.Tech.), Computer Science and Engineering, BIET Jhansi

MARKETING ACCELERATOR PROGRAM with INDUSTRYCreds Certification, Marketing, Kraftshala