Headline

Experience Design Lead

About

With over 18 years of creative industry expertise and 16 years at Publicis Sapient, Aman Bhutani has established himself as a leader in experience design and art direction. Currently serving as an Experience Design Lead (UI) in the Gurugram office, Aman has consistently delivered innovative design solutions for a diverse portfolio of global clients. His work spans industries from retail and entertainment to sports, technology, and beyond. Aman's skill set encompasses the full spectrum of visual design, from meticulous pixel-perfect QA to leading multidisciplinary teams in animation and art direction. His contributions have played a pivotal role in projects ranging from a major U.S. gas station chain to a renowned sports and outdoor apparel brand, and from localization initiatives for Digitas HK to the creative strategy behind a leading cereal brand. Before joining Publicis Sapient, Aman honed his craft as a visual effects artist with one of the world's top VFX studios, contributing to major Hollywood films. He also served as a senior designer at a prominent digital advertising agency in India, where he spearheaded viral marketing campaigns and contributed to the launch of a television channel’s online promotion. Aman's proficiency extends across a range of creative tools, including Photoshop, sound editing, and film-related software. His broad experience in both traditional and digital media makes him a versatile asset in any creative endeavor. Specialties: Visual Design, Animation, Photography, GenAI experiments

Location

Gurgaon

Work experience

Experience Design Lead at Publicis Sapient, Apr 2021 - Present · 5 yrs 5 mos, Gurugram, Haryana, India

Art Director L2 at Publicis Sapient, Apr 2015 - Mar 2021 · 6 yrs, Gurgaon, Haryana, India, Senior Designer – FWD Insurance (May 2020)  Led the design initiative from India to adapt English for the Thai and Chinese markets for their May launch. Worked very closely with the Creative Lead and the set of UX designers, copyrighters and junior designers to understand the nuances and recreated the designs accordingly for those markets with 100% accuracy.  Prototyped a complete Login flow along with the screens for comparison of different insurance products using a combination of designing softwares: Sketch and Figma. Senior Designer – Kelloggs Master Brand Digitas NA (Feb 2020 – March 2020)  Played the role of a Creative Lead in designing a unique landing page (desktop + mobile) for one of Kellogg’s flagship cereals for their new campaign “A little love when it’s needed”.  Used the Adobe XD platform do develop the designs and prototyping to showcase the design functionality.  Came up with interesting and unique solutions along with the UX lead to make it an exciting experience for the end users. Creative Lead - Motiva (May 2019 - Feb 2020)  Working as a Creative lead for conceptualising/ designing/ executing social media posts for Facebook and Instagram.  Producing creatives in both still and animated videos using Photoshop and After Effects.  Syncing up with the US team on weekly calls for discussions and brainstorming ideas for monthly calendars. Sprint, TDA, Goodby + Miami India Studio + Internal Marketing  Worked as Senior Designer + Creative QA lead for the Miral Asset management firm which looks after all the theme parks of Abu Dhabi (Warner Brothers World, Ferrari World, Yas Waterworld) in re-designing their websites and co-ordinated with the teams in India and London to ensure the 6 month project worked seamlessly from the design to development execution.  Worked on HP game as a designer/creative QA lead that won the Digiday Award in 2018 in the Best Branded Content category

Art Director at Sapient Nitro, Apr 2010 - Apr 2014 · 4 yrs 1 mo, Aman's role is that of the creative QA/senior designer for all banner work for Glasmill Team's Sky, RBS, Capital One and other ad hoc projects being produced by the team at Sapient Nitro,India. > Working with the needs of TD Ameritade for their online branding banner QA. Assigned the role of Design QA for Carrier Website Platform Implementation for their website pages. > Worked closely with the designers and developers for pitching for Yahoo! .Currently working with Sapient team ( designers + developers ) to execute regular branding work for Yahoo! which included promotion of a Hollywood movie campaign along with other promotions for Yahoo!’s internal brandings in the form of flash banners (regulars + expandables + video banners) > Engaging in kick off calls with the Sprint team in Miami to discuss and understand the needs and requirements of the creatives and imparting the same communication to the rest of the team in the form of the final product > Working closely with the flash developers and animators to ensure that the finished creative (master banners) is aesthetically and visually as per the requirements of the client and hence providing guidance in the form of art direction. > Doing QA for various clients under the Miami India studio engagement (Chrysler, Mars, Citi, Johnson&Johnson, Tracfone, Dogde and Jeep) for banner creatives and facebook apps > Handling QA work for internal marketing in the form of e-mailers and making sure that the final product matches the PSD’s and cross checking on different browsers > Working with the Team Producer to get the proper brief regarding the new set of resizes/feedback to be incorporated for the creatives > Doing QA of the creatives using specific tools on the MAC platform. > Designed tests (along with the help of other designers and developers) for hiring purposes of future designers in the Sapient team and participated in initiating a few interview calls.

BGPREP ARTIST at Rhythm & Hues Studios India, Dec 2007 - Jun 2009 · 1 yr 7 mos, Job responsibilities include doing final rotos, animattes and dust busts for Hollywood productions eg; Paint tasks,rig removals (characters,wire,unwanted stuff like markers from greenscreeens) from the shot as per the production requirements

Senior Multimedia Designer at Webchutney, Jun 2004 - May 2006 · 2 yrs, Managed the online campaign of Discovery Channel's World Cup Soccer history running successfully on multiple sites like Microsoft, Indiatimes, Rediff, Yahoo etc... Developed storyboards and execution of flash banners and other online promotion creatives for the Times Group, HBO, Microsoft, Lufthansa etc. Instrumental in the online campaigns of ZOOM, the Indian lifestyle channel.

GRAPHIC DESIGNER at Purple Halo Productions, Oct 2003 - May 2004 · 8 mos, Executed the design and development of flash animations and layouts for online games, interface designing, presentations, elearning modules Worked on supers (text animations for Pepsi ad) using swish and After Effects.

Education

1 year diploma in Visual Effects, Vancouver Institute of Media Arts

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