---
title: "Amaithi Priya Sekar - Senior Product Manager in Bengaluru | Tal"
description: "Meet Amaithi Priya Sekar, Senior Product Manager | Fintech & Digital Banking | Account Aggregator · Personal Finance Management · Payments | ICICI Bank based in Bengaluru. AI stack includes claude, gemini, and lovable."
image: "https://tal.club/meet/amaithi-priya-s/share-image"
---

# Amaithi Priya Sekar on Tal

## Headline

Senior Product Manager \| Fintech &amp; Digital Banking \| Account Aggregator · Personal Finance Management · Payments \| ICICI Bank

## About

Building and scaling fintech products at ICICI Bank across Account Aggregator, Personal Finance Management, and savings account statements\. Launched iFinance on the RBI Account Aggregator framework 5\.6L\+ users, 7L\+ linked accounts, ₹250 Cr\+ revenue in 12 months\. Owned end\-to\-end: specs, API docs, compliance, cross\-team delivery, vendor RFP process, and cloud migration \- 45% infrastructure cost reduction\. Own Know Your Spends on iMobile and Retail Internet Banking 500,000\+ MAU\. Manage roadmap, run experiments, iterate on user data\. Shipped payee name display on bank statements across digital and physical channels \- reduced support queries and helped users identify transactions faster\. Looking for: Product Manager role in fintech/ digital banking or any industry\. Tools: SQL · Python · R · Shell · Power BI · Dynatrace · Google Analytics · Adobe Analytics · AWS · Jira · Figma Domain: Account Aggregator · Open Banking · PFM · Digital Banking · Payments

## Location

Bengaluru

## AI stack

claude

gemini

lovable

notion

## Work experience

Senior Product Manager at ICICI Bank, Apr 2026 \- Present · 7 mos, Driving next\-phase growth for iFinance and Know Your Spends — deeper engagement, personalization, and cross\-sell\. Mentoring junior PMs and Leading cross\-functional delivery across engineering, compliance, and business\.

Product Manager at ICICI Bank, Jun 2024 \- Mar 2026 · 1 yr 10 mos, Scaled iFinance to 5\.6L\+ users, 7L\+ linked accounts, ₹250 Cr\+ revenue in 12 months\. Managed Know Your Spends \- One of India's first bank\-native PFM tools scaled to 500,000\+ MAU across iMobile and Retail Internet Banking\. Launched Import My Funds — 50,000\+ monthly users, 25% improvement in mutual fund retention\. Led iMobile information architecture redesign — 6% CSAT improvement, 20% fewer support queries and improved onboarding funnels — 41% account growth, 26% user growth\. Led AWS cloud migration — 45% infrastructure cost reduction and managed vendor lifecycle from RFP to payment\.

Management Trainee at ICICI Bank, Jun 2023 \- Jun 2024 · 1 yr 1 mo, Supported iFinance launch on RBI Account Aggregator framework\. Ran data analyses that fed product and business decisions across the digital banking vertical\. Analysed customer patterns on journeys,managing drop offs through marketing campaign and subsequent conversions\.

Research Assistant at Indraprastha Institute of Information Technology, Delhi, Feb 2023 \- Apr 2023 · 3 mos, Delhi, India

National content writer at Youth India Foundation, Jul 2022 \- Jan 2023 · 7 mos

Campaign Volunteer at Pranyas Development Foundation, Oct 2021 \- Jul 2023 · 1 yr 10 mos, Delhi, India

Teaching Assistant at Indraprastra institute of information and technology, Jan 2021 \- Mar 2023 · 2 yrs 3 mos, Delhi, India

## Education

Master of Technology \- MTech, Computational Biology, Indraprastha Institute of Information Technology, Delhi

Bachelor of Technology \- BTech, Biotechnology, Kamaraj College of Engineering and Technology

[View the original profile](https://tal.club/meet/amaithi-priya-s)

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