About
I lead Ads Frontend Engineering at Truecaller, building the ad platform behind 500M+ users and 40B+ daily ad requests across Android, Web, and Test disciplines. My work sits at the intersection of engineering and business outcomes. Over the past year, I have driven initiatives that delivered significant incremental revenue through demand partner integrations, render rate improvements with multi-million dollar ARR impact, and led a high-stakes crisis response that reduced invalid click volumes by several orders of magnitude, protecting the business under severe time pressure. On the platform side, I have owned multiple demand partner integrations that increased auction-level control and reduced dependencies on external ad servers, architected a multi-ad serving framework for meaningful incremental yield from existing inventory, and led a Shift-Left quality transformation that took unit test coverage from near zero to 70%+ across both Android and Web. I care deeply about the people side of engineering. Mentoring senior engineers to independently lead complex initiatives, building resilient teams, and creating the conditions where great work consistently happens are things I invest in deliberately. In H1 2025, I was recognised with the Leadership Excellence Award at Truecaller for sustained impact on people, culture, and organisational outcomes. I am most energised by hard technical problems with real business stakes: programmatic infrastructure, auction mechanics, platform architecture, and building the kind of engineering culture that scales.
Work experience
Engineering Manager at Truecaller, Apr 2024 - Present · 2 yrs 8 mos, Bengaluru, Karnataka, India
Staff Software Engineer & Team Lead at Truecaller, Jul 2022 - Apr 2024 · 1 yr 10 mos, Bengaluru, Karnataka, India
Senior Software Engineer & Team Lead at Truecaller, Jul 2018 - Jun 2022 · 3 y 11 mo, Bengaluru, Karnataka, India
Android Developer at Backwater Technologies (Chillr), Kochi, India, Apr 2016 - Jun 2018 · 2 y 2 mo, Bengaluru, Key developer for UPI integration on Chillr (1M+ downloads); led bank integrations with HDFC and SBI, and contributed to the v2.0 rebuild.
Software Engineer at QBurst Technologies, Kochi, India, May 2014 - Mar 2016 · 1 yr 11 mos, Kochi, India, Delivered 4 Android projects across IoT, marketplace, and social verticals.
