Headline

Operator-Minded BD Professional | E-commerce Growth | FMCG + SaaS + D2C | MBA (HKUST, LBS)

About

I’m a commercially-minded builder with diverse experience across F&B, SaaS, and D2C—blending startup grit with structured business development. Whether it’s scaling microgreens D2C, decoding SKU performance in craft beer, or launching healthier Indian pickles in Singapore, I bring analytical rigor, empathy for the customer, and a “get things done” mindset. Currently exploring regional leadership roles that intersect growth, data, and impact. Open to FMCG, wellness, and platform startups in Southeast Asia or global teams targeting this region.

Location

New Delhi

AI stack

codex

cursor

Work experience

Co-Founder at INACHAR, Jan 2024 - Present · 2 yrs 8 mos, Singapore, Singapore, Self-funded and scaled a small-batch FMCG venture focused on health-conscious Indian condiments. Built a loyal customer base through product storytelling, taste sampling, and digital-first branding. Exploring retail expansion in Singapore.

Commercial Project Manager at Young Master Brewery, Jun 2023 - Aug 2023 · 3 mos, Hong Kong SAR, Redesigned pricing and bundling strategies for online channels, improving year-round SKU performance. Built a route-mapping system to optimize merchandiser coverage across modern trade outlets and delivered actionable insights from channel sales analysis to guide leadership decisions.

Product Strategy Consulting Project at Jebsen Group, Jun 2023 - Aug 2023 · 3 mos, Hong Kong SAR, Developed a go-to-market strategy for Tonies (children’s smart speaker) in Hong Kong. Conducted demographic research, analyzed pricing sensitivity, and created a five-year revenue forecast. Recommended an optimized marketing mix and media spend strategy for launch readiness.

Co-Founder and Operations Lead at Atomic Greens, Jan 2018 - Dec 2021 · 4 yrs, Greater Delhi Area, Built and operated an urban farming venture focused on microgreens and DIY kits. Scaled D2C and retail distribution while growing a 4,000+ member community through targeted content and campaigns. Launched an e-commerce store for DIY Microgreens Kits in India.

Head Of Partnerships - APAC at Mozio, Jan 2016 - Oct 2017 · 1 yr 10 mos, Greater Delhi Area, Expanded Mozio’s APAC footprint by signing strategic partnerships with airlines, OTAs, and transport providers. Negotiated contracts that reduced last-mile transport costs by 70% and grew transaction volumes across Tier-1 Indian cities through regional BD team leadership.

Education

Master of Business Administration - MBA, The Hong Kong University of Science and Technology

Master of Business Administration - MBA, Exchange Program, London Business School