Akash Vishwakarma profile photo 1 on Tal

Akash Vishwakarma

Email Developer - Campaign Execution (SFMC)/Journey Builder | Personalization & Automation/AEM/eWizard

Gurugram

3+ years of work experience

WPP Production India [Studios]
May 20242 yrs 2 mosPresent

Gurugram, Haryana, India

Driving strategic marketing automation and customer engagement initiatives through Salesforce Marketing Cloud (SFMC), leading end-to-end campaign planning, Journey Builder lifecycle design, and Automation Studio orchestration. Collaborating with cross-functional teams to deliver data-driven, scalable marketing solutions across Salesforce, AEM, Veeva Vault, and Jira ecosystems. Leveraging tools like Wizard, Vue.js, Adobe Photoshop, Excel, and Word to streamline campaign operations, reporting, and digital asset workflows while aligning execution with business growth and brand strategy.
WPP Production India [Studios]
May 202410 mosFeb 2025

Gurugram, Haryana, India

Leading end-to-end marketing automation and email campaign execution within Salesforce Marketing Cloud (SFMC), with strong expertise in Journey Builder, Automation Studio, audience segmentation, and personalized customer lifecycle communications. Experienced in cross-platform marketing operations using Salesforce, AEM, Veeva Vault, and Jira to deliver scalable, data-driven campaign solutions aligned with business and brand objectives.
Masai
Oct 20238 mosMay 2024

Remote

Conducted technical doubt-resolution sessions on DSA, Java, SQL, Spring Boot, HTML security, and JavaScript, focusing on problem-solving, secure coding practices, and real-world application development.

Akash’s AI Stack

github copilot
github copilot
notion
notion
openai
openai
replit
replit

Education

Full Stack Web Devlopment(Full time), Development

Masai School Bengaluru

Bachelor of Engineering - BE, Mechanical Engineering

Adina Institute of Science & Technology, Opposite Bamhori Seed Farm, Bhopal Road, Sagar

20144 yrs2018

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Headline

Email Developer - Campaign Execution (SFMC)/Journey Builder | Personalization & Automation/AEM/eWizard

About

Email Developer with 2+ years of experience building and automating data-driven email campaigns for global clients in Pharmaceutical, Healthcare, and Life Sciences sectors. Currently at **WPP Production**, where I design and deploy 20+ responsive email campaigns per month using **Salesforce Marketing Cloud (SFMC)** and **eWizard** for leading global pharmaceutical and life sciences brands. **Core expertise:** • SFMC end-to-end campaign development — Email Studio, Journey Builder, Automation Studio, Content Builder, CloudPages • Dynamic personalization using **AMPscript & SQL** for 100,000+ subscribers across 15+ email clients • Multi-step Journey Builder workflows — Welcome, Nurture, Re-engagement & Transactional flows • Email QA with Litmus & Email on Acid — achieved 98%+ cross-client rendering accuracy and 99% defect reduction • Compliance-ready campaigns — GDPR, CAN-SPAM, SPF, DKIM, DMARC • Platforms: eWizard, AEM, Veeva Vault, GitHub **Additional technical skills:** • AMPscript, SSJS, HTML5, CSS3, JavaScript, SQL, Java, Spring Boot Currently pursuing **Salesforce Marketing Cloud Email Specialist** certification. Open to Email Development and Marketing Automation opportunities (hybrid/on-site). 📩

Location

Gurugram

AI stack

github copilot

notion

openai

replit

Work experience

Developer - Campaign Execution at WPP Production India [Studios], May 2024 - Present · 2 yrs 2 mos, Gurugram, Haryana, India, Driving strategic marketing automation and customer engagement initiatives through Salesforce Marketing Cloud (SFMC), leading end-to-end campaign planning, Journey Builder lifecycle design, and Automation Studio orchestration. Collaborating with cross-functional teams to deliver data-driven, scalable marketing solutions across Salesforce, AEM, Veeva Vault, and Jira ecosystems. Leveraging tools like Wizard, Vue.js, Adobe Photoshop, Excel, and Word to streamline campaign operations, reporting, and digital asset workflows while aligning execution with business growth and brand strategy.

Developer - Campaign Execution at WPP Production India [Studios], May 2024 - Feb 2025 · 10 mos, Gurugram, Haryana, India, Leading end-to-end marketing automation and email campaign execution within Salesforce Marketing Cloud (SFMC), with strong expertise in Journey Builder, Automation Studio, audience segmentation, and personalized customer lifecycle communications. Experienced in cross-platform marketing operations using Salesforce, AEM, Veeva Vault, and Jira to deliver scalable, data-driven campaign solutions aligned with business and brand objectives.

Internship Trainee at Masai, Oct 2023 - May 2024 · 8 mos, Remote, Conducted technical doubt-resolution sessions on DSA, Java, SQL, Spring Boot, HTML security, and JavaScript, focusing on problem-solving, secure coding practices, and real-world application development.

Education

Full Stack Web Devlopment(Full time), Development, Masai School Bengaluru

Bachelor of Engineering - BE, Mechanical Engineering, Adina Institute of Science & Technology, Opposite Bamhori Seed Farm, Bhopal Road, Sagar