Headline

Manager- Media Planning & Buying at OGS

About

With over 9.5 years of experience in the digital advertising ecosystem, I specialize in scaling brands through data-driven media planning and buying. I design and manage comprehensive digital media campaigns across Google Ads, YouTube, Meta Ads, Programmatic, and Partnerships. My approach is deeply rooted in analytics and consumer intelligence. I leverage tools like GWI, Euromonitor, and Comscore for market trend analysis, and rely on Google Analytics and Campaign Manager to ensure strict measurement accuracy and attribution.

Location

Mumbai

AI stack

antigravity

codex

claudecode

Work experience

Manager- Media Planning & Buying at Omnicom Global Solutions, Feb 2026 - Present · 7 mos, Mumbai, Maharashtra, India

Group Head-Digital Planning at EssenceMediacom India, Oct 2024 - Feb 2026 · 1 yr 5 mos, Mumbai Metropolitan Region

Media Manager at Zenith, Mar 2022 - Oct 2024 · 2 yrs 8 mos, Mumbai, Maharashtra, India

Asst. Media Manager at Zenith, Sep 2019 - Feb 2022 · 2 yrs 6 mos, Mumbai Metropolitan Region

Sr. Account Manager - Paid Media at Mediallianz Marketing & Digital Media, Apr 2019 - Aug 2019 · 5 mos, Mumbai Metropolitan Region

Account Manager - Social at Mediallianz Marketing & Digital Media, Apr 2018 - Mar 2019 · 1 yr, Mumbai Area, India

Account Executive at Mediallianz Marketing & Digital Media, Aug 2017 - Mar 2018 · 8 mos, Mumbai Area, India

Summer Internship at Paytm, May 2016 - Jun 2016 · 2 mos, Mumbai, Maharashtra, India, Acquisition of new merchant clients. Proper displaying of merchandising. Getting KYC norms filled up. Capture Customer/Channel/Merchant feedback & feed forward to team leader to improve product offering in market.

Education

Masters in Management Studies, Marketing & Research, Rizvi Institute of Management Studies and Research

Bachelor of Commerce (BCom), Business/Commerce, General, Somaiya Vidyavihar University