---
title: "Abhimanyu Rathore - Co-Founder in Bengaluru | Tal"
description: "Meet Abhimanyu Rathore, Building murm | SPJIMR based in Bengaluru. AI stack includes claude code, elevenlabs, and gemini."
image: "https://tal.club/meet/abhimanyu-rathore/share-image"
---

# Abhimanyu Rathore on Tal

## Headline

Building murm \| SPJIMR

## About

Building emotional presence network at murm\.

## Location

Bengaluru

## AI stack

claude code

elevenlabs

gemini

n8n

openai

Figma Make

## Work experience

Co\-Founder at murm, Oct 2025 \- Present · 1 yr, Bengaluru, Karnataka, India

Manager \- Marketing at Enerparc Energy, Apr 2025 \- Sep 2025 · 6 mos, Roles &amp; Responsibilities: \- Lead the overall marketing strategy for B2B solar EPC and IPP business verticals\. \- Drive integrated branding \+ performance marketing to strengthen lead generation and brand positioning\. \- Oversee creative direction, campaign design, and execution across digital, ATL, BTL, and PR channels\. \- Manage agency relationships, vendor negotiations, and creative approvals to maintain brand consistency\. \- Align marketing initiatives with sales and business development teams for measurable impact\. Key Achievements: \- Generated $150M in revenue potential in the first year through marketing efforts, with a 15% YoY increase\. \- Delivered 360° brand revamp – from corporate website to complete social media presence\. \- Designed high\-impact marketing funnels to improve lead qualification and conversion\. \- Built content assets and campaigns that improved NPS and strengthened client engagement\.

Deputy Manager \- Marketing at Enerparc Energy, Oct 2023 \- Mar 2025 · 1 yr 6 mos, Roles &amp; Responsibilities: \- Developed GTM strategies for multiple customer entry points, aligned with sales pipelines\. \- Created and executed lead generation and qualification funnels for industrial and corporate solar clients\. \- Initiated on\-ground Power Partners network to capture local demand and gather real\-time competitor intelligence\. \- Led influencer collaborations and ATL/BTL activities to boost brand visibility\. \- Spearheaded sustainable branding initiatives, including building one of the lowest CO₂ footprint corporate websites in the solar sector\. Key Achievements: \- Increased social media reach and engagement significantly through influencer\-driven campaigns\. \- Designed and launched the carbon\-friendly website with 90% less CO₂ footprint than global peers\. \- Enhanced brand positioning by integrating sustainability messaging into all communication touchpoints\. \- Built marketing automation flows to streamline campaigns and customer engagement\.

Deputy Manager Marketing at Vocuni, Feb 2022 \- Oct 2023 · 1 yr 9 mos, Bengaluru, Karnataka, India

Assistant Marketing Manager at Waaree Group, Apr 2021 \- Jan 2022 · 10 mos, Surat, Gujarat, India

Entrepreneur at Solar Study \(Exited \- M&amp;A\), Apr 2019 \- Mar 2021 · 2 yrs, Mumbai, Maharashtra, India, \- Significantly enhanced the company's social prominence, elevating it to a position within the top 25% of the industry on Linkedin SSI \(Social Selling Index\)\. \- Accomplished substantial organic growth, acquiring 3000 learners within a year, resulting in over 800 hours of content consumption on the Learning Management System \(LMS\)\. \- Received recognition and distinction as one of the "SUPER 30" by TimesNext\.

## Education

PGDM, Marketing &amp; Strategy, SPJIMR SP Jain Institute of Management &amp; Research

Executive education, Renewable Energy, Imperial Business School

[View the original profile](https://tal.club/meet/abhimanyu-rathore)

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