Headline

Marketing Ops | Research & Analysis | Publishing | Ecommerce | Knowledge & Content Management

About

Experienced in Marketing, IT, Ecommerce, Media operations | Knowledge & Content Management, Digital Marketing, Data Analysis | Management & Macroeconomic Policy Expert | Digital Fluency across Enterprise Ops • Broad generalist expertise in multiple domains with skills stacking approach. • Ability to quickly learn and apply transferable knowledge, skills, tools. • Delivering in both analytical and creative domains. • Analytics know-how across management functions for data-driven organizational strategies. • Connecting the dots of common patterns across digital workflows for different industries. Covering all aspects of marketing, content, promotion, GTM, performance and RevOps. Inbound, Outbound ToFu, MoFu, BoFu. Digital Transformation and CX expertise. Early-stage startup experience too. Social media and community management. Data analysis and business intelligence for sales, marketing, ecommerce, finance, HR, supply chain, industry segments and macroeconomy. KPIs and metrics across different management functions and across industries. Familiar with data science and machine learning. Skilled in market research, secondary research and OSINT. Meta-analysis, strategy and consulting for management, organizational design, enterprise technology, deep technology, industrial policy, macroeconomic policy, climate change mitigation, ESG, ecological and green technology transition, and economic transition. Experienced in developing, writing, and editing content for corporate artifacts and sales collaterals, news media publishing, retail merchandising and ecommerce catalogs. Editorials based on in-depth research and policy analysis. Leveraging AI while applying prompt engineering. Expert in utilizing "ALL" kinds of software applications, digital tools and techniques for work tasks. Corporate and E-commerce website and application management.

Location

India

Work experience

Technical Writer at rtCamp, May 2022 - Present · 4 yrs, Marketing operations, SEO, documentation, information architecture, analysis, content management, social media, secondary research, project management (GitHub), CDP observability, writing, editing, copywriting, microcopying.

Sub Editor at Central Chronicle, Mar 2016 - May 2022 · 6 yrs 3 mos, Prepared at least four news pages of national, international and business as well as editorial under tight deadline daily. Copyediting of daily news feeds, image editing, proofreading, preparing editorial. Policy analysis. Following style guides and meeting deadlines. Content management, Desk Editing, Curation, Snippets creation, graphic design, research and analysis. Twitter feed mining.

Digital Marketer at Calcbyte, Feb 2015 - Feb 2016 · 1 yr 1 mo, Content strategy for e-commerce marketplaces. Uploading of product details for catalog and analysis of sales data.

Product Manager at Getitnow, Aug 2014 - Jan 2015 · 6 mos, Managed 500+ products uploading daily to catalog, team management, Content Strategy, SEO, product copywriting, MIS, Geolocation analysis, Pricing strategy, Exposure to early-stage startup functioning.

IT Admin and Service Support Executive at Estack ISV, Feb 2010 - Jul 2014 · 4 yrs 6 mos, Complete management and support of LAN. Windows desktops and Linux Servers. Wired and wireless routers. Cisco networking.

Education

Master of Business Administration (MBA), Retailing and Retail Operations, General Management, Sikkim Manipal University - Distance Education

Bachelor of Commerce (BCom), Guru Ghasidas University

Public links

github: https://github.com/innovabh