MBA (Digital Business) | Aspiring Business Analyst | Market Research & Digital Strategy | Power BI & Excel | Open to Work








Master of Business Administration - MBA, Digital Business
UPES

Bachelor of Technology - BTech, Computer Science
DIT University
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I am currently pursuing an MBA in Digital Business at UPES University, with a strong foundation in Computer Science and Engineering. My academic background, combined with hands-on internship experience, has shaped my interest in Business Analytics, Digital Strategy, and Data-Driven Decision Making.During my internship at Digital Marveled Pvt. Ltd., I worked on Sales and Digital Marketing initiatives where I increased subscriber engagement by 15% through targeted lead generation and structured market research. I also contributed to social media campaign execution and improved digital presence by redesigning the company homepage and marketing brochure to enhance customer appeal.Previously, as a Programmer Analyst Intern at Cognizant Technology Solutions, I built a responsive e-commerce platform and conducted user behavior analysis to optimize website performance. My early experience in web development and digital marketing strengthened my understanding of how technology and business strategy intersect.I have hands-on exposure to tools such as Power BI, Microsoft Excel, Google Ads, SEO, MySQL, and basic Python & SQL. I am particularly interested in transforming raw data into meaningful insights that support business growth and improve operational efficiency.With strong problem-solving skills, adaptability, and the ability to manage multiple responsibilities effectively, I am seeking opportunities in Business Analysis, Data Analytics, Digital Strategy, or Marketing Analytics roles where I can contribute with a structured and analytical mindset.I am always open to learning, collaboration, and meaningful professional connections.
Vikasnagar
gemini
notion
openai
v0
Sales Intern at Digital Marveled, May 2025 - Jul 2025 · 3 mos, • Increased subscriber engagement by 15% through targeted lead generation and market research. • Designed and executed social media campaigns, improving follower engagement and brand reach. • Enhanced digital presence by redesigning the homepage and marketing brochure, resulting in stronger customer appeal.
Programming Analyst at Cognizant, Feb 2022 - Aug 2022 · 7 mos, • Built a responsive e-commerce website for jewelry, ensuring a seamless and cost-effective shopping experience. • Performed user behavior analysis, leading to recommendations that optimized website performance. • Conducted user flow analysis and implemented performance improvements to enhance usability. • Collaborated in a structured corporate training environment simulating real-time project development.
Web Development Intern at Udemy, Jun 2020 - Jul 2020 · 2 mos, • Developed an online real estate management system, enabling simplified property buying/selling with reduced paperwork. • Applied digital marketing techniques to enhance property listing visibility and user engagement.
Master of Business Administration - MBA, Digital Business, UPES
Bachelor of Technology - BTech, Computer Science, DIT University